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![]() by: Jay Johnson Be sure to check out: The Aton Project Newsletters at: http://www.self-publishinghelp.com/TheAtonProjectNewsletters.html. This newsletter, by author Tony VanSluytman, has been receiving rave revues despite it not being directed to writers. and FREE Writing Course http://creativewritingworkshop.info. We are quite proud of the contributions of these two dedicated authors and wish for you to learn more about them. *** Moonspinners Writer's Page (http://www.maureenmcmahon.com), the website of Maureen McMahon, has been voted one of the 101 Best Websites by Writer's Digest 2006 - specifically her Ask The Experts section, created in collaboration with fellow author Fran Silverman (http://www.maureenmcmahon.com/bookmarketing.html). The Experts Site is composed of 150 subscribers to Fran’s newsletter, Book Promotion Newsletter (http://www.bookpromotionnewsletter.com), who answer book marketing questions at no charge. Download: 10 Ways to Promote Your Book... Welcome our two (2) sponsors... ADRdomainsPlus.com for Your Domain Names and Internet Products ![]() BOTH have GREAT rates and EXCELLENT service. ![]() You are the Box Office Smash: The Personal Screenplay by Gordy Hoffman Right this very second, in the heart of every struggling, undiscovered screenwriter, in the dark, hidden corner deep within, there is a voice, a clear whisper, saying one thing: You're never gonna figure this out. And this is not referring to the story with its gaping hole, the finale missing a payoff, the hit and miss humor, the flat title. I'm talking about freedom. The freedom to work as a screenwriter. Compensation for a home for family and a life. The resources to wake up and ply your craft and pay the freight, without obstacle. The chance to see your writing made into pictures, to work with the industry's best, to fulfill this goal of professional screenwriter. Hollywood success. Behind this voice is the idea that somehow, some way, you'll find the hero, or the hook, logline or pitch that will punch your golden ticket. If you could only figure out what the studio wants, if you can only get a solid bead to this game, you know you can write and execute. What is the script I should write to get an agent? What is the one that will sell? It's not that I don't know how to write, I know how to write screenplays, I just need to know what they want, even though I think I know what they want, but I don't think I have the idea that they want. Yeah. I'm not gonna figure this out, whispers the voice. Why this uneasiness? Does it originate within ourselves? I don't think so. But where does it come from? The daily obsession with box office grosses? The news of the seven figure deals to newbies? The endless procession of boneheadedly conceived franchises-in-waiting arriving in the theatres every Friday? People winning Academy Awards for movies you would not be caught dead writing? Recognizing an idea you came up with years ago on your couch, produced with a $130 million budget drowning in CGI? All these things are but a few of the possible reasons why this seeds unhealthy doubt and confusion in the modern screenwriter. Tracking these forces outside us and beyond our control in an effort to trudge the path to a successful screenwriting career will prove to most to be unproductive and corrosive. Basically, trying to figure out what Hollywood wants will land us in a resentment that makes "giving up" a sane response to the very challenge which used to inspire us. In short, we cannot chase a perceived trend and remember our dreams. You cannot look at the marketplace and find your voice. You can find ideas, trends, and inspiration there, perhaps, but you can find these things driving in traffic as well. But listening to your voice is the key to creating original, compelling stories. Your life is your own story. You have a completely unique thread of experience. By allowing yourself to express these emotional experiences, your screenplay, your story, will be different from any other and powerful, as original as your fingerprint. Why is it powerful? When we have the courage to be specific about what we know about living, we create an authentic world an audience recognizes as the life they are living on planet Earth. This connects your audience to your story. This connection is the foundation of the phenomena of story. Why does story mean so much to us? We recognize the triumphs and tragedies of our lives, with all the hilarity and tears. By seeing it, we are validated and it underscores meaning and purpose to living. If we don't use what we've collected in life in our hearts and spirits, then our story loses its authenticity and the connection the audience should make fails. They do not see themselves, and when they leave the theater, they do not call their friends. When people do not call their friends after seeing a movie, the movie bombs. When a writer opens their person to their work, when they allow themselves to be vulnerable, to risk exposure of the secrets of their life story, they take a huge step towards creating a screenplay of substantial value, a screenplay with a greater potential of a large number of tickets sold. This is precisely why art and commerce have remained bedfellows for thousands of years. To look at the relationship between art and commerce as adversarial or incompatible is just plain foolish. Art happens when people invest their spirits in their work without fear, and story is artful when the writing is truthful and the writer is authentic. And what do we have to be honest about? We can only lie about what we know, and we can only tell the truth about what we know. And that is what has happened to us, our life story. This is what we share. This is not a pitch to write "what you know." This is not about writing stories about where you work or where you live. This is about writing about what you felt. You can imagine characters and worlds and actions and speech you've never personally experienced, but if you remember to infuse your choices with your emotional and spiritual struggles and victories as a human being, your screenplay will be different in the very best sense of the word. The question you have to answer is not what does Hollywood want today. The question is how honest of a writer do you want to be. I guarantee you can write a blockbuster, you can write a box office hit. This will happen when you find an audience. And the correct path to this crowd of people is listening to yourself. If you practice, you will develop an inner ear for who you are and what you know and you will become masterful in loading your work with your fingerprints. Writing is personal work. You are the guitar. You are the box of paint. Give of that and your audience will remember why life is good and they will talk of you. About the Author Winner of the Waldo Salt Screenwriting Award at the Sundance Film Festival for LOVE LIZA, Gordy Hoffman has written and directed three digital shorts for Fox Searchlight. He made his feature directorial debut with his script, A COAT OF SNOW, which world premiered at the 2005 Locarno Intl Film Festival. A COAT OF SNOW made its North American Premiere at the Arclight in Hollywood, going on to screen at the Milan Film Festival and the historic George Eastman House. Recently, the movie won the 2006 Domani Vision Award at VisionFest, held at the Tribeca Cinemas in NY. A professor at the USC School of Cinematic Arts, Gordy is the founder and judge of BlueCat Screenplay Competition. Dedicated to develop and celebrate the undiscovered screenwriter, BlueCat provides written script analysis on every script entered. In addition, Gordy acts as a script consultant for screenwriters, offering personalized feedback on their scripts through his consultation service, www.screenplaynotes.com. For more articles by Gordy on screenwriting, visit http://www.bluecatscreenplay.com. ![]() A new radio show devoted to book marketing made its debut on Tuesday, March 21, 2006 on Achieve Radio, noon to 1 p.m., MST. Host Francine Silverman will talk with authors, publishers and publicists, providing listeners with a unique perspective on book promotion. To access Book Marketing with Fran, go to http://www.achieveradio.com and click “Click to Listen” at top of page. Should you miss the show, click “Shows & Hosts” on the left and scroll down to Fran’s show and click, “More-Click Here” for the archives. Patricia Fry, president of SPAWN (Small Publishers, Artists, and Writers Network) and author of 24 books, will be Fran’s first guest. Patricia’s latest book is The Right Way to Write, Publish and Sell Your Book (Matilija Press 2006), a comprehensive guide for hopeful and struggling authors. Fran is author of Book Marketing from A-Z and editor publisher of Book Promotion Newsletter, http://www.bookpromotionnewsletter.com ![]() Issue 118: August 29, 2007 ISSN 1545-5599 BOOK PROMOTION NEWSLETTER Issue 118: Aug 29, 2007 EDITOR: FRANCINE SILVERMAN http://www.bookpromotionnewsletter.com http://www.nystatetravel.com Issued every other Wednesday since 2003 * Women In Business* Did you know that you can exponentially GROW your sales and profits through Power Partnerships (strategic alliances, joint ventures)? Become a member of www.WomensCommunity.com and learn how. 1) FEATURE ARTICLE CRAVE Your Goals! Five Steps to Attract What You Desire and Deserve By Tricia Molloy We all have work and personal goals that we're trying to achieve. It may be getting that promotion, attracting ideal clients and customers, losing 20 pounds or becoming debt free. When we truly commit to our goals and crave it with our heart and soul, we engage the energy of the universe and receive what we need to make our dreams come true. This is known as the Law of Attraction. Commit to follow these five CRAVE steps to attract what you desire and deserve. 1) Clean Out the Clutter. Clutter distracts and confuses us and drains our energy. It often keeps us from doing what's most important and gets in the way of our goals. There's a universal law that states: The universe abhors a vacuum. So, when we clear away the physical clutter, as well as the emotional and technical clutter, we make room for the universe to fill it with what serves our highest good. Commit to begin cleaning out the clutter today. 2) Raise Your Vibrations. The universal law states: Energy attracts like energy. We are all energy beings and we all vibrate at different levels at different times. Vibration is just another word for feelings and emotions. When we vibrate at a high level, it is governed by love and trust and peace and is positive and constructive. We will attract people and circumstances that vibrate at that same level. Conversely, when we are consumed by fear and worry, we will vibrate at a low, negative level and we will attract people and circumstances that vibrate at that low level. To increase and maintain a high vibration, commit to love and nurture yourself. Eat healthy, exercise, enjoy a hobby, play, sing, laugh, forgive, limit your time watching TV news, seek out positive people, practice random and not-so-random acts of kindness, give thanks, spend time in nature and smile more often. Commit to make your own list and schedule these activities into your day until they become habits. Form a "High Vibration" club with your coworkers and friends so you can have fun supporting each other. 3) Affirm Success. Affirmations are powerful statements to remind us what we know to be true, despite what others may say or when our own ego plants that seed of doubt. The most effective affirmations are short, positive and in the present. Here are a few examples. If you want to be chosen for a supervisory position, your affirmation should include the qualities you possess that would serve you in that role. You might affirm: "I am a dynamic, empowering leader." If you tend to wake up each morning wondering how you'll ever get through your burgeoning to-do list, you might affirm: "I have more than enough time and energy to accomplish all my goals." If you are struggling with direction and finding the right resources to get the job done, you might affirm: "I am open to receive guidance and support." Commit to write down your affirmations and post them prominently - on your bathroom mirror, on the dashboard of your car and at your desk. Say them out loud throughout the day. 4) Visualize. Every top athlete has harnessed the power of visualization. The runner sees herself breaking through the tape at the end of the race and the golfer sees the hole in one. What can you visualize? Perhaps it's making a persuasive presentation that motivates your audience to take action. Or, you might visualize working in a clean, organized office. It takes more than just seeing to get the results. Visualization is a three-step, repetitive process. To give it the power you need to succeed, you must engage all your senses. What do you hear, smell, touch and taste? And, you must infuse it with the positive emotions you would feel if this were a reality-like happiness, pride and maybe even relief. Commit to seeing your goals as "real" and they soon will be. 5) Express Thanks. What you focus on expands. It's a universal law. That's why it's so important to cultivate an attitude of gratitude. Commit to write in a gratitude journal a few nights a week, listing all the things you're thankful for at work - a great boss, doing what you love - and adding at least one unique entry each time - I spoke with everyone I called today or I completed that major project ahead of schedule. That programs you to become more aware of what's going right. Take the time to express your sincere appreciation to others with a phone call or a hand-written note. As it relates to your work and personal goals, give thanks in anticipation of your accomplishments. By committing to CRAVE your goals, you will enhance your journey and accelerate your success. Tricia Molloy is a seasoned entrepreneur, business consultant, speaker, trainer and author of Divine Wisdom at Work:® 10 Universal Principles for Enlightened Entrepreneurs (Aha! House 2006). http://www.divinewisdomatwork.com. Sign up to receive a monthly e-newsletter for more information and inspiration. http://www.molloycom.com 2) GRIST FOR YOUR MILL COMING SEPT. 1ST 2007: The ultimate community membership website for writers, authors and industry experts. http://www.CallingAllAuthors.org is an organization that brings on-going, reality-based information and assistance to writers in a wholly interactive and innovative way. This is the place for writers to connect with other writers and industry experts who know what they need to learn, to share what they already know, to become a member with access to the latest writing, publishing and marketing information on the planet. Building an interactive community is made possible by the latest Open Source website concept called Joomla! Community Builder. Three levels of access --- Public, Registered and Member --- will provide site visitors opportunity for limited, broader and broadest access to site information and educational events. Articles from industry experts and innovative authors, the Great Links resources, polling on interesting topics, regularly scheduled teleseminars and webinars with Valerie Connelly (Nightengale Press Publisher and Global Talk Radio Talk Show Host) and a broad spectrum of expert co-hosts, will all bring the latest information and tips to writers and authors. Downloadable Audio Mini-Clip Libraries of useful writing, publishing and marketing tips, monthly 30-minute Publisher's Corner Lessons videos, as well as an on site daily newsletter, blog, forum, IM communications with other registered members, User Profiles, and much more. So watch for the launch date. This is where you will find the answers you've been looking for. CALLING ALL AUTHORS --- How to Publish With Your Eyes Wide Open, by Valerie Connelly ISBN 1-933449-43-3 $19.95 is NOW available at http://www.nightengalepress.com and all online bookstores Valerie still has these open Webinar slots. You can be a guest host. These topics can be changed. Just let her know what you propose by email at info@callingallauthors.org Feb. 2008: Mainstream reviews, online reviews, professional reviewers, and readers as reviewers paid and un-paid. Apr. 2008: Publicity and publicists. How to get the most for your money, and know when to run the other way. Jun. 2008: Writing as a profession, as a hobby, as a personal goal. Aug. 2008: Talk Radio and TV Interviews: How to get them, what to expect and why some are so hard to get. The annual September Sale of DC branch of the National League of American Pen Women has no fee to enter/participate. Proceeds benefit the League's outreach program to raise money for the care of the National headquarters and historic Pen Arts Building in Washington, DC. Twenty-percent of all proceeds earned at the sale go to the tax deductible Pen Arts Building Fund (501C3). http://www.NLAPW-DC.org Dina Matos McGreevey will be one of our famous authors not only selling her book but speaking as well. Patricia Daly-Lipe, the president, explains that "'Enter/participate' means either have someone you know in this area sell your books or come yourself. Or if you have nothing to sell and live within driving distance, by all means come and find the perfect gift! With books, paintings, sculptures, jewelry, and much more, there is something for everyone. "For participants who can come and sell their own work, I would like a short bio to put on our web site. In either case, self-selling or having the books sold by others, I need to know in order to retain a table and chair (or chairs)." Patricia Fry is offering a prepublication discount on her new Author’s Workbook and the newly revised 366-page companion book, The Right Way to Write Publish and Sell Your Book. Discount offer good through September 20, 2007. http://www.matilijapress.com/rightway.html A new product for writers was presented to me. I haven't used it and cannot attest to its efficiency. If you decide to purchase the software, please mention my name for a 20% discount, and be sure to let me know if it works. IdeaWeaver is a writing/creativity tool that helps writers get more writing done more quickly. It takes the old "index card" approach to writing and translates it into digital form. IdeaWeaver is designed to give users a place to store and organize ideas as you think of them. Instead of forcing users to think linearly, they can put ideas in as soon as they pop into their brain. This approach lowers stress and increases productivity. With IdeaWeaver, users can brainstorm ideas, reshuffle and rearrange their writing until it works, and then export the work for layout in their favorite word processor or desktop publishing program. IdeaWeaver runs on Windows PCs and is free to try for 30 days. The download is available here: http://www.ideaweaversoftware.com/freetrial.htm Here is another offer worth investigating: 1. BloggingAuthors.com gets more than 23,000 page views a month, and climbing monthly. (Up from 6 page views this time last year!) BloggingAuthors belongs to a network that sends its RSS feed out to major news sites, like USA Today, Reuters, several TV station sites, iVillage, etc. Of course, there is no guarantee the feed about the author will get picked up, but the operator will do her best to title the post in as enticing a way possible. http://asp.usatoday.com/community/othervoices/default.aspx?bbPostId=CzE1N3e5NZxgPB4vpD0UWd0xxCz1gli4oZ8Dd6B6QW3B4gLA9f&req=blogburst&tag=news http://www.reuters.com/article/blogBurst/entertainment?bbPostId=CzE1N3e5NZxgPB4vpD0UWd0xxB5iEf3ICdhdgCz4JBFqCAgZ1j What ou get: One post that contains the synopsis of the book, the author's bio, book cover and author image; then two more posts (over the next two weeks) of either two reviews the author has permission to repost, or one review and one interview (Author's choice). Of course, bloggingauthors.com will link to the author's site. This dovetails perfectly with people who get reviews and/or interviews with you. Price to the author is $199, but if you mention the name of Francine Silverman, the price is reduced to $149. If the author ONLY wants an interview, (you will be sent an e-mail interview and the site posts the answers) the pricing is $99. 2. BloggingAuthors Social Bookmarking Package: Social bookmarking has become one of the hottest ways to start building traffic to a site, or getting attention for a site, topic, author, book, etc. It will social bookmark all three of the author's BloggingAuthors.com posts at five of the top social bookmarking sites, as well as post info about their book at one of the top Social Networking sites for authors. If the author prefers to just have their own site social bookmarked, $99. Standard: $149 Discount when you mention Fran's name is: $119 3. Book Talk Radio: The author can do three audios: record a 3-5 minute excerpt; and record two 30-60 second audio teasers. Bloggingauthors.com will send the authors a short manual on how to get the best results from their recordings. To record, they simply call in a number provided; they can re-record if they botch it. These recordings are syndicated to 16 podcast directories, including iTunes. Will also include bio, synopsis, book cover, author image, link to author's site. Price to authors is $199, if through Fran: $149 4. AuthorsList.com is a new site. If any of you do any of the packages, the site will waive the $25 set-up fee, and give you six months for free on this site. It will post synopsis and bio, along with book cover and author image (if desired), link to the author's website, genre specific listing, Buy The Book button. Readers can rate the book, comment on the book. Bloggingauthors will be linking to this from its other sites, so traffic will build quickly. But for now, the fees are waived, as noted. Standard: $25 setup fee. Catalog listing: $120 per year Free to you with any package 3) FROM THE PEN OF........... The Encyclopedia of Associations lists more than 100,000 membership organizations. Odds are excellent that at least one or two of them have a mission that would dovetail perfectly with the subject matter of any given book...Once you have the prospects, how can you get their attention? Learn about an association's mission..In the course of writing a proposal to a large national association for one of my titles, I pointed out how my book would help it achieve its goals in terms of every single sentence in its mission statement. What kind of offer do you make?..an association can use your book as: * an incentive to get members to join or renew * a product for its online bookstore * a gift as part of an educational seminar * a fundraiser From CALLING ALL AUTHORS - HOW TO PUBLISH WITH YOUR EYES WIDE OPEN by Valerie Connelly (Nightengale Press 2007). Today's Author is a relatively new radio show and host David Ewen has been emailing me notices like crazy, obviously looking for guests. Here's his last email: Today's Author is a radio show that, with photos, is also converted to video. We are always looking to place guests on the show. The show begins with a "Comedy Corner" segment. After a wonderful author interview, we close out with our musical guest. The Summer season was a success. We launch the Fall season on August 31. Participate by calling in on 646-478-5047 on Friday, August 31 from 9PM to 10PM Eastern Standard Time. David is no slouch. In 1998, he launched the New England Publishers Association that became affiliated with PMA & SPAN. He volunteered and donated his time to run the association for two years. He produced and hosted a live show on WORC 1310 AM and WGFP 940 AM called Author of the week, which aired every Thursday for an hour starting at 9am before going to ABC News. http://www.ewenprime.com Videos http://todaysauthor.livejournal.com 4) FEEDBACK Four comments came in regarding the last feature article, "Business Calculations for New Authors," by Marilyn Haight. Joan Isom found it "one of the most informative pieces I've read in a long time. Authors should read it and ask themselves Marilyn's questions before embarking on a book signing." Joan's most recent books are Offerings in the Snow: A Christmas Story (Foxmoor), a novel set in the Ozark Mountains of Arkansas; The Leap Years (Beacon Press) and The First Starry Night (Charlesbridge). http://www.jsisom.com Tatyana Elmanovich agrees with Marilyn vis-a-vis book fairs. "People are losing money with all these fairs, competitions and exhibitions.... it is all the same story, exactly, as she described! For an unknown author -- nothing, absolutely nothing sells but speaking events in the interest groups and at signings!" Tatyana's latest book is Channeling Vysotsky (SPIRIT Communications Press 2006), in which a Russian superstar speaks from the beyond. Dar Hosta and Pinkie Paranya had a different reaction: "For an article that begins with a statement about 'being in business,' it is difficult to fault a show promoter for creating a profit for him/herself through this legitimate type of business venture," Dar says. "(I would also question the accuracy of her list of a promoter's expenses--she misses one very critical expense, that of event insurance which can be so expensive that promoters forgo plans for these types of festivals completely). "But book festivals provide a unique experience for a great number of attendees to meet and learn about many different authors and be exposed to their work in a single exciting day. Authors can talk directly to the public and let them know what is inside the covers of a book, participate in a reading, and let them know about the other ways that they are involved with the world, be it through a related profession or a speaking/presentation circuit. Book fairs can also lead to future wholesale and library purchase orders. "Instead of seeing the type of scenario that Ms. Haight paints as a business loss, I see it as an opportunity to communicate with the public and would consider it as a business expense that could lead to future revenue. Not every single event will yield high profits (or profits at all), however, if I scheduled even one school visit through this type of a show, I would consider it worth my time to participate. Labeling show promoters as predators is, in my experience, inaccurate and simply naive. Also, if you, as an author, are paying sales tax, you are doing it incorrectly. First, in order to collect sales tax, you must be registered as a business with the state you are doing business in (this can be multiple states--I do business in both NJ and PA and have business licenses in both states). When you make a sale, it is the customer who pays the sales tax, which you collect. Quarterly, you file your gross taxable sales and pay the collected sales tax to the state where the sales were made. Dar is an Artist, Author, & Educator http://www.darhosta.com http://www.darsart.com "I hope new authors don't become discouraged by this," says Pinkie Paranya, of Marilyn's article. "Everything she said was true, but there are intrinsic values that go beyond mere dollars and cents. We all hear about branding and word of mouth as ways to promote our books. If the conference or place that offers to let you sell your books isn't ridiculously expensive, you must also calculate how many potential readers will pass by your booth/table and pick up a book mark, read the back cover of your book or otherwise let you speak with them about writing and your books. "I've been to many book fairs where I didn't sell and book and neither did others in my booth, but people did come by and look at our displays and take away book marks and flyers, and I have heard from some of them later. Bottom line is, calculate your costs of going to sell books but also check out the amount of traffic that might pass by your table." Pinkie is a prize-winning author whose latest book is ONE...TWO...BUCKLE MY SHOE (Treble Heart Books), a paranormal suspense. http://www.pinkieparanya.com http://www.trebleheartbooks.com/WDParanya.html 5) PROGRESS REPORT Doris Helge, Ph.D was the guest of Ilene Dillon, M.S.W., host of Full Power Living on World Talk Radio http://www.worldtalkradio.com, on August 16, 2007. http://www.emotionalpro.com Doris is author of JOY ON THE JOB (Shimoda Publishing, Dec 2006) and TRANSFORMING PAIN INTO POWER (Shimoda Publishing 1998) http://www.joyonthejob.info 6) KUDOS An excerpt, entitled "Lucky Charms," from Julia Buckley's novel, The Dark Backward (Midnight Ink Books 2006), was published in an anthology of poetry and short fiction called IN OUR OWN WORDS: A GENERATION DEFINING ITSELF (volume 7). http://www.juliabuckley.com The latest book by children's book author, Marianne Berkes, OVER IN THE JUNGLE, A RAINFOREST RHYME (Dawn Publications 2004), won a 2007 "iParenting Media Award. Marianne didn't know about this award until her publisher advised her of it only recently and she wants to share it with other children's book authors. For more info, click http://rs6.net/tn.jsp?t=fk4njdcab.0.widxpdcab.h7y9m7bab.308&ts=S0267&p=http%3A%2F%2Fwww.iparentingmediaawards.com%2F and then onto "Award Winners" and "Books." "This program provides a credible and objective method of determining the best products in the marketplace for parents and children and recognizes those products with their "iParenting Media Award," says Marianne. "I am really delighted that parents will learn more about my book which combines music, counting and vivid clay artwork to present some of the most compelling animals of the tropical rain forest." http://www.marianneberkes.com Susan Kaye Behm's, book, THE JOURNEY: Beyond the Savage (Xulon Press 2006), an inspiring journey from abuse and shame to healing and hope, was a finalist in the 2006 Reader's Choice Award sponsored by Author's Island, in the women's fiction category. Francine Silverman is author of CATSKILLS ALIVE (second edition) and LONG ISLAND ALIVE, both published in 2003 by Hunter Publishing and geared to every interest. To learn more about her guidebooks and for links to hundreds of attractions on Long Island and in the Catskills, visit Fran's one-stop website at http://www.nystatetravel.com BOOK MARKETING FROM A-Z (Infinity Publishing 2005) is written by 325 paid subscribers to Book Promotion Newsletter. TALK RADIO FOR AUTHORS - Getting Interviews Across the U.S. and Canada (Infinity Publishing 2007) is an intimate look into 230 talk radio shows that welcome guests. Both books are available at http://www.buybooksontheweb.com (Category: Marketing) and at http://www.amazon.com Subscribers are entitled to a 20% discount on either book. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US. Subscribers in foreign countries who wish to purchase the books with the discount may email Michelle at michelle@infinitypublishing.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code). If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure. Mail: Infinity Publishing, 1094 New Dehaven St, Suite 100, West Conshohocken, PA 19428 ![]() Issue 119: September 12, 2007 ISSN 1545-5599 BOOK PROMOTION NEWSLETTER Issue 119: Sept. 12, 2007 EDITOR: FRANCINE SILVERMAN http://www.bookpromotionnewsletter.com http://www.nystatetravel.com Issued every other Wednesday since 2003 Please consider adding www.AuthorsandExperts.com and www.SchoolBookings.com to your list of resources. These are great places for authors, experts, and speakers to connect with members of the media, those searching for speakers, and schools. Free to schools and media members, and an economical resource for authors and experts. Ask us about partnership publishing! www.PartnershipPublishing.com INTRODUCTION I want to thank subscriber Yvonne Perry for having me on her radio show, Writers in the Sky, on August 30, 2007. She's a great interviewer and I had lots of fun as her guest. http://yvonneperry.blogspot.com "If anyone has time to leave a comment on my blog http://right2recover.blogspot.com this week, I would sure appreciate it," says Yvonne. In This Issue: 1) Feature Article 2) Grist for Your Mill 3) From the Pen of....... 4) Progress Report 5) Kudos 6) Corrections (1) FEATURE ARTICLE E-mail Fiascos (what to do so they don't happen to you) By Arlene Uslander Have you ever sent an e-mail to the wrong person that caused you embarrassment, or even a sleepless night? If so, join the club! According to manner maven, Peggy Post, great granddaughter of Emily Post, e-mailing the wrong person is one of the 100 top manners dilemmas of the times. Sally Franz, author of several books, including The Baby Boomers' Guide to Menopause, Or how to have more fun than 36 hours of labor, published by Xlibris (http://www.BabyBoomerTalkRadio.Com) had this to say about an e-mail goof: ”My daughter was 25 and had just broken up with her boyfriend for possibly the tenth time. She was heartbroken and had sent her entire e-address book the saga of the newest heartbreak. Being the ever-doting (and dotty) mother and terminally-low tech, I wrote her a 'you-go girl!' e-mail that included several ways to boot the ex into the Hudson River or string him up by his nether parts. I hit 'Send.' Well, actually, I hit 'Send All.' “Back came a terse e-mail. 'Mother, when are you going to learn how to use a computer and stop embarrassing me in front of the entire world? Hit Send, not Send ALL! There is a difference. DUH!' “I thought about this for a moment and got back onto the computer and wrote a second e-mail to my daughter's e-address list. 'For any of you who were wondering why Becca is in therapy, now you know. Signed 'Her mother.' (It seemed to patch up the rift.)” Sometimes, sending an e-mail to the wrong person can be quite humorous; other times, it can be very sad. It can even end a friendship. Following are a few tips on how to avoid losing friends and embarrassing yourself, by sending e-mails to the wrong person. · Do not ever hit “Reply” when e-mailing comments to someone about someone else. · If you absolutely must comment to a friend about something someone else has written you in an e-mail, send the whole original e-mail to your friend first, and then in a SEPARATE e-mail, write your comments. · If you have a programmed address tool on your computer, as I do, do not list two people with the exact first name, or even the same first initials above or below each other in your programmed e-mail address file. It is just too easy to click on the wrong one, as was the case with Tom, poor soul, who sent an invitation to go camping, meant for his best male buddy, Dana, to his wife's personal shopper at SAKS FIFTH AVENUE, also named Dana, when he too quickly clicked on the first Dana he saw in his e-mail address book. Neither the personal shopper nor Tom's wife were amused. THE MOST IMPORTANT THING IS TO LOOK AT THE ADDRESS LINE TO MAKE SURE THE E-MAIL IS GOING TO THE RIGHT PERSON BEFORE YOU PUSH THE SEND BUTTON. · If you have neglected to do any of the above, and realize that you sent the wrong e-mail to the wrong person, you might try the “virus” technique, Or, you might just write the person the truth. Take Peggy Post's advice, which is: “When you realize that you have sent an e-mail to the wrong person “own up to the mistake immediately” by saying, “I can't believe I did such a stupid thing. I'm so sorry.” Besides being the Queen of E-mail Fiascoes, Arlene Uslander is the author of hundreds of articles and 14 books, including her latest, The Simple Touch of Fate, an anthology of true inspirational stories about Fate, which she co-edited with Brenda Warneka. Arlene has forwarded more e-mails meant for Brenda to the wrong people than she can possibly count. Visit their website: http://www.thefatesite.com 2) GRIST FOR YOUR MILL Patricia Fry recently learned about a new easy-to-use book ranking system: "Go to http://www.salesrankexpress.com if you want to see how your book ranks by the hour at amazon.com in the U.S. and other countries," she suggests. "You can also check sales on other books--for example, books you're comparing to yours in the Market Analysis of your Book Proposal." Patricia's latest book is THE RIGHT WAY TO WRITE, PUBLISH AND SELL YOUR BOOK (Matilija Press 2006). http://www.matilijapress.com I once had Ted Demopoulos on my radio show and have his two books. In his book Blogging for Business (Kaplan Publishing 2006), written with Shel Holtz, he provided two websites that are useful to authors. We all probably know about Google Alerts, in which you put in your key words and receive news with those words. Well, http://blogsearch.google.com is the same thing, except it tracks blogs with your keywords. The other site is http://www.2rss.com, which tracks RSS feeds. 3) FROM THE PEN OF....... Fast-moving books with a broad audience do well in chain bookstores. If yours fit into another category, you're better off aiming at its specialized, narrower market. How will you reach your targeted audience? Through the magazines they read (send news releases and review copies; place ads); the stores they frequent (place books in them on consignment); the catalogues they shop (have your book listed); the radio and television programs they listen to (get interviews or news mentions); the associations they belong to (send flyers, attend conventions); the book clubs they join (arrange for your book to be one of the available selections). From Write Publish & Market Your Book by Patrika Vaughn (A Capella Publishing 1997). 4) PROGRESS REPORT These are placements I found for my clients: David Spero recorded an interview with Christina Marino, host of Manifesting Miracles in Your Life on Contact Talk Radio that aired on Monday, September 3, 2007 (Labor Day). David is author of The ART OF GETTING WELL: Maximizing Health When You Have a Chronic Illness (Hunter House 2002) and DIABETES: Sugar-Coated Crisis: Who gets it, who profits, and how to stop it (New Society Publishers Sept. 2006), winner of the 2007 Eric Hoffer Award for best small-press book from Writers' Digest [hofferaward.com] and a Silver IPPY in the Health category from Independent Publisher [independentpublisher.com]. http://www.davidsperoRN.com http://www.art-of-getting-well.com Lorraine Cohen will be the guest of Debra Pearlman, host of Unlock Your Sales Potential, on Sept. 20, 2007 on WTBQ 1110 AM, Florida, New York, serving all of Orange County and Northern New Jersey, airing Thursdays, 4-5 pm http://www.dpsalespro.com Lorraine is a business coach and life strategist and host of Powerfull Living on http://www.internetvoicesradio.com http://www.powerfull-living.biz Katherine Scherer and Eileen Bodoh will be the guests of Sheryl Youngblood, host of the KnightTime Radio Show on WWCR, Nashville, Tenn., http://www.truckerdoc.com, on October 19, 2007. The duo are authors of GRATITUDE WORKS (K&E Innovations 2004), and contributing authors in the book "101 Great Ways to Improve Your Health" published by http://www.SelfGrowth.com in September 2007. In addition, they will be sharing a story in the new book series coming out in January, 2008, "Thank God I." They also will be listed as the "Official Guide to Gratitude" in the Experts Directory http://www.SelfGrowth.com http://www.gratitudeworks.com 5) KUDOS Prill Boyle's blog was mentioned on the first page of Sunday Styles section of The New York Times on Sept 2, 2007, in an article entitled "The Author Will Take Q.'s Now." It was about Amy Cohen's virtual book tour for the publication of her first book, The Late Bloomer's Revolution, The author had wanted to do a promotional tour in Australia and Paris, but her publicist at the publisher, Hyperion, brought her back to reality. "Instead of some farlung Barnes & Noble, there was Prillboyle........" Prill is author of DEFYING GRAVITY: A Celebration of Late-Blooming Women (Emmis Books 2005). http://www.prillboyle.com 6) CORRECTIONS These two corrections are from the Kudos: The excerpt that Julia Buckley got published in an anthology of poetry and short fiction was not from her novel, THE DARK BACKWARD, but from an as yet unpublished novel called CATALINA. OVER IN THE JUNGLE, A RAINFOREST RHYME by Marianne Berkes, winner of a 2007 "iParenting Media Award, was published March 2007, not 2004. Francine Silverman is author of CATSKILLS ALIVE (second edition) and LONG ISLAND ALIVE, both published in 2003 by Hunter Publishing and geared to every interest. To learn more about her guidebooks and for links to hundreds of attractions on Long Island and in the Catskills, visit Fran's one-stop website at http://www.nystatetravel.com BOOK MARKETING FROM A-Z (Infinity Publishing 2005) is written by 325 paid subscribers to Book Promotion Newsletter. TALK RADIO FOR AUTHORS - Getting Interviews Across the U.S. and Canada (Infinity Publishing 2007) is an intimate look into 230 talk radio shows that welcome guests. Both books are available at http://www.buybooksontheweb.com (Category: Marketing) and at http://www.amazon.com Subscribers are entitled to a 20% discount on either book. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US. Subscribers in foreign countries who wish to purchase the books with the discount may email Michelle at michelle@infinitypublishing.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code). If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure. Mail: Infinity Publishing, 1094 New Dehaven St, Suite 100, West Conshohocken, PA 19428 ![]() Issue 120: September 26, 2007 ISSN 1545-5599 BOOK PROMOTION NEWSLETTER Issue 120: Sept. 26, 2007 EDITOR: FRANCINE SILVERMAN http://www.bookpromotionnewsletter.com http://www.nystatetravel.com Issued every other Wednesday since 2003 In this Issue: 1) Feature Article 2) Grist for Your Mill 3) From the Pen of...... 4) Wonderful Websites 5) Progress Report 6) Kudos (1) FEATURE ARTICLE Who Said You Can't Get Your Book into Bookstores? By Patricia Fry Imagine that you are an author. You've just received a shipment of your first published book from your printer or POD publisher. You admire your book, hold it, fondle it and do your best to keep from dancing around the room. Some of you do dance around the room-I did. I even broke out a bottle of champagne. You head for the nearest mega-bookstore to experience the thrill of seeing your books shelved there next to America's bestsellers. You search and you search, but your book is nowhere to be found. As any savvy marketer would do, you approach the store manager. “I'm sorry,” he says. “We don't carry self-published or digitally published books.” WHAT? That's certainly not what your fee-based POD publisher told you. In fact, as you recall, your POD publishing representatives claimed that your book would be sold in all major bookstores throughout the nation. Think about it, is that really what she said? Or did she say, “We will make your book available to all major bookstores throughout the nation?” Translated, this means, “If a bookstore manager comes to us looking for a book of this type, we will be sure to tell him about yours.” I meet numerous disillusioned and disappointed authors each year at conferences, book festivals and online. They are shocked to learn that bookstores will not carry their books and they don't know where to turn for sales. It might surprise you to know that even some of the small and medium-sized publishing houses do not have access to bookstores as an outlet for their authors' books. My advice to these authors is, “If the entrance to the bookstore is closed, go through the backdoor.” I tell them, in essence, “Instead of whining and griping, expend your energies making your book irresistible to booksellers.” How? Promote. Promote. Promote. When customers come in droves requesting your book, bookstores will stock it. Demonstrate to the powers-that-be at Barnes and Noble and Borders that your book can attract hundreds or thousands of customers and they will carry it. Here are some ideas: Make Your Book More Salable A man came to me once with his self-published book and asked, “Why won't bookstores carry my book?” At first glance, I could tell him several reasons. The book did not have an International Standard Book Number (ISBN) or a bar code. He had not filled out the Advance Book Information form (ABI) thus his book was not listed in Books In Print (the main directory through which booksellers order books). And the book had a comb binding. Bookstore owners and librarians are reluctant to stock comb bound and saddle stitched (stapled) books. This man had also made another universal mistake. He wrote the book as a first step. I tell my clients, readers and audiences to always write a book proposal first. If you compile a complete, honest and thorough book proposal before ever putting pen to paper or fingers to keyboard, you will produce a more salable book. A book proposal is a business plan for your book and, whether you want to believe it or not, your book is a product. Learn more about writing a book proposal by reading, How to Write a Successful Book Proposal in 8 Days or Less (Matilija Press, 2005). Announce Your Book To The World Have you heard the phrase, build it and they will come? Well, this concept worked in the movie, but it is the wrong approach to selling books. The author's motto or mantra should be: promote, promote, promote. Whether you've landed a big fish in the publishing industry or you decide to jump in and swim with the sharks, it is up to you-the author-to promote your book. No one will buy your wonderful book if they don't know about it. No one will know about it unless you tell them. And with so many books being published today and readership dwindling, competition is an obstacle that most hopeful authors fail to consider. This is not to say that selling books is impossible. On the contrary, it just takes creativity, time, energy and the willingness to step outside your comfort zone. A key to selling books is letting people know the book exists. How does one get the word out? Send press releases to newspapers, newsletters and magazines. Announce your book, request a book review, offer to write an article and/or make yourself available for an interview. Research newspapers through http://www.newspaperlinks.com, http://www.newspapers.com, or http://www.onlinenewspapers.com. Locate columns related to your book topic: cooking, pets, education, fashion, crafts, business, seniors, finance or home and garden, for example. If you've written a novel or historical account set in a particular region, contact newspapers in that geographic area. Locate appropriate magazines to contact through Writer's Market, writersmarket.com or woodenhorsepub.com. Gale's Directory of Publications lists newsletters whose editors are hungry for news about books such as yours. Make news by doing something noteworthy. Start a charity related to your topic, head up an unusual project and involve hundreds of people or attempt a difficult fete and challenge others to participate. Create stories worth reporting and then send press releases to appropriate media. Newspaper stories, articles and interviews sell books. If you can get even just one newspaper in each state to run a story about you or to review your book, you could conceivably attract thousands of customers. If your book is listed in Books in Print, every bookstore everywhere can order it for their customers who request it. Talk It Up. Let word of mouth drive sales. That is, your words coming from your mouth. Don't wait for others to start talking about your book. You create the buzz. Talk about your book everywhere you go. Carry a copy of your book in your purse or briefcase and a carton in your trunk. Arrange speaking engagements. Go out and talk to civic group members, at conferences related to the subject of your book and at writing/publishing conferences. Appropriate venues for your talks might include libraries, schools, churches, synagogues, senior centers, specialty stores and/or businesses for example. If you have a book on ADHD, you might get gigs at medical conventions and PTA meetings. Schedule talks about your Civil War novel at Daughters of the American Revolution and historical society meetings as well as museums. Promote your book on business management through presentations at corporations, businesses conventions and so forth. Carry Your Message Far and Wide Arrange book signings and presentations throughout the U.S. Coordinate these with your visit to family in Colorado, your vacation on the east coast and your spouse's business meeting to the northwest. Independent bookstores are usually open to book signings. If you can't get into a bookstore, solicit specialty stores related to your book, coffee houses or other venues. Before arriving for the event, arrange for a spot on a local talk radio or TV show. Alert at least one bookstore in this city to the fact that you are coming and that you will be promoting your book through radio station XYZ, for example. Knowing this, they will most likely take some of your books on consignment. Be sure to get newspaper publicity for your presentation. Send press releases to all local newspapers at least 2 1⁄2 weeks prior to your visit and follow up with phone calls. Visit other bookstores while in the area to see if you can place books with them. If you have managed good coverage for your talk and good publicity for your book, they will probably agree to stock your books. Produce an interesting, informative, entertaining newsletter. Use it to promote your book, of course, while also giving your readers something of value. How many times have you been told that you must give in order to receive? It's true in book promotion, too. Ask potential customers to request your book directly from bookstores in their areas. As your subscriber list grows, so will your book sales. Solicit the Indies-Independent Bookstores, That is You might be surprised to know that there are still hundreds of independent bookstores around. What is an independent bookstore? It's independently operated. The owner does not have to answer to a big conglomerate. Show an indie owner that you can bring in customers and he or she will carry your book. Be willing to leave your books on consignment and the deal becomes even more attractive to a bookseller. Approach booksellers in person. Visit those within your community, throughout your county and then up and down your state. Travel to nearby states for access to more independent bookstores. And always stop in to show off your book to booksellers whenever you're traveling. Learn How to Play With the Big Boys Land a traditional royalty publisher who has access to bookstore shelf space and your book will, most likely, be sold through mega-bookstores. How can you get a big publisher to give you the time of day? Make an impression. There is one thing that impresses most publishers and that is a big bottom line. Show a publisher the money, honey, and he is likely to give you a whirl. Make sales, any kind of sales. Sell books over the Internet, go door-to-door, set up a stand on a hot day and give free lemonade with each book purchase, have friends living throughout the U.S. act as sales reps in their areas, buy billboard space in New York City for a month. Sell enough books and generate a following and a publisher will become interested in your project. Here are two publishing industry truths: · Having your book in Barnes and Noble and/or Borders does not guarantee that your books will sell well. Many of the books that make it into a bookstore have a very short shelf life. Just look at the competition in these mega-bookstores. Books that aren't selling well, are removed from the system within a matter of months. · Many authors become successful without ever stepping foot in a mega-bookstore. They sell books through specialty stores and Amazon.com. They do back-of-the-room sales. They sell books to corporations as premiums (to give away to customers, for example). Other lucrative customers might include libraries and school districts. Some of you have already found out that authorship is not for wimps. While you may have been in your element while writing your book, promotion is something foreign and even frustrating. Use the points in this article to put things in a more reasonable perspective. Follow the suggestions here and, with or without the bookstores, you will. Patricia Fry is the author of 25 books including The Right Way to Write, Publish and Sell Your Book, (Matilija Press, 2006, http://www.matilijapress.com.) She is also the president of SPAWN (Small Publishers, Artists and Writers Network)http://www.spawn.org. Follow Patricia's informative publishing blog at http://www.matilijapress.com/publishingblog (2) GRIST FOR YOUR MILL Yvonne Perry is putting together a blog chain for the week of Oct 1 - 8 for her new book, RIGHT TO RECOVER Winning the Political and Religious Wars over Stem Cell Research in America (Nightengale Press 2007). If you have a blog and would like to participate, please send her (writer@Yvonneperry.com) the URL to your blog and include the email address where you would like to be notified when the list is ready. To learn more about a blog chain and how it serves as a great marketing tool, see http://ezinearticles.com/?Blog-Chain---A-Great-Networking-Tool&id=674566. A recent addition to my book, Radio Wants You!, is a relatively new show called The Prescription Addiction Radio Show - Breaking the Silence, with Larry G. (Golbom) on WTAN 1340 am, Clearwater, FL. http://www.tantalk1340.com. Larry points out that it's the ONLY radio show in the country devoted strictly to the misuse of prescription drugs, and he has hired a consultant to help market the show. Naturally, he's looking for listeners. However, if any of my clients reading this have this problem or know of someone who does, let me know so I can refer you or that person to Larry for a possible interview. Subscriber Dennis Aubuchon has added author interviews to his website - http://www.myqualitywriting.com He interviewed yours truly, which you can access by clicking "author interviews" on the site and then "S." If you're interested in being interviewed, you can email Dennis at the site. Bear in mind that he restricts his interviews to "family friendly authors," meaning no books on erotica, sexual, hate or violence. "The subjects must be something that a parent feels would be appropriate for their child," he explains. (3) FROM THE PEN OF........... This tip speaks to me. As an on-line publicist for some 100 authors, I can count on my fingers those who respond to my emails within 24 hours. I am usually writing them about a radio host interested in having them on his or her show and it's very frustrating not to hear back. As a result, I tend to send out the bios of those authors who are both responsible and professional. "One of the basic rules of cyberbusiness is to check your e-mail frequently; you never know what will be waiting for you! Monday through Friday, I typically bring in the mail between three and four times. On the weekends, I take one day off from the computer and the other day I generally bring in the mail in the morning and evening. And oh, the things I've found in my mailbox!" from Grassroots Marketing - Getting Noticed in a Noisy World (Chelsea Green Publishing Company 2000) by Shel Horowitz (4) WONDERFUL WEBSITES A wonderful lists of book clubs and their websites, including such specialties as African-American, Children, Military, History, Science Fiction, Catholic, Christian (Crossings Book Club), New Age, and Movie and Entertainment. Also check out the three websites listed at the bottom for more options. http://www.bookmarket.com/bookclubs.htm (5) PROGRESS REPORT Following are the placements I found for my clients: Movie critic Betty Jo Tucker will be the guest of Brenda Martin on Entertainment and the Arts on WTAN, Clearwater, FL, on October 21, 2007. The show airs Sundays, 7-8 PM (ET). http://www.entertainmentandthearts.com Betty Jo's movie-related books are CONFESSIONS OF A MOVIE ADDICT (Hats Off Books 2001), and SUSAN SARANDON: A True Maverick (Hats Off Books 2004). http://www.authorsden.com/bettyjotucker Walter Brasch is a return guest on New World Order Disorder with Dr. Gianni Hayes on The American Voice, http://www.theamericanvoice.com, on October 6, 2007, 5-6 pm (EST). Walter's newest book is SINKING THE SHIP OF STATE:: The Presidency of George W. Bush. (BookSurge Publishing 2007). http://www.walterbrasch.com Astrologer Michele Avanti will be guest of Chris Flisher, host of Turning of the Wheel on Contact Talk Radio, on Nov. 8, 2007, at 5 pm (ET) and 2 pm (PT). They will discuss astrocartography - otherwise known as relocation astrology, placing an individual's chart on the planet to learn where they may find success, love, comfort, change, transformation, energy, strong communication. http://www.chrisflisher.com Michele is author of GREEHEE THE JOURNEY OF FIVE (GreeHee Publishing 2006), the first of five epic fantasies in the "Tales of Tamoor Series. The book won The NCPA (Northern California Publishers and Authors) 2007 Best Juvenile Fiction Award. http://www.TalesofTamoor.com http://www.GreeHee.com Allie Theiss will be the guest of Kriss Van Hook on My Spiritual Healer on http://www.myspiritualhealer.net on October 9, 2007, at 7 pm (MT) and (PT), and on October 30, 2007, at 2 11 am (PT) and 2 pm (ET), Allie will be the guest of Lynn Thompson, host and producer of Living on Purpose, aired on http://www.chly.ca, http://www.WomensRadio.com, and http://www.RadioEarNetwork.com. Allie is author of GYPSY MAGIC FOR THE LOVER'S SOUL and GYPSY MAGIC FOR THE PROSPERITY'S SOUL, the first two books of four from the Gypsy Magic For The Soul series, both published by Gypsy Girl Press in 2006. askallie@gypsyadvice.net http://www.GypsyAdvice.com http://www.GypsyGirlPress.com Taffy Wagner was the guest of Faith Rinoldi, host of The Heart and Home Healing Show on http://www.healthlife.net, on Sept. 20, 2007, and her interview will be aired tomorrow (Thursday), at 1 pm (PT). http://www.FaithRanoli.com. Faith wrote the following to Taffy afterward: "Thanks so much! What a great show we created. I very much apprecite you taking time to speak with us today, personally I learned alot and will be sharing your advice and wisdom with my clients, kids, friends and mortgage buddies." Taffy is author of the Amazon.com bestseller DEBT DILEMMA (2005), Homebuyer's Helper - How to Have and Hold on to your House (2006), and DISCHARGED INTO DEBT (for military troops) (2005), all published by JTW Publishing. http://www.taffywagner.com Lorraine Cohen was the guest of Debra Pearlman, host of Unlock Your Sales Potential on 1110 AM, WTBQ, Florida, New York, serving all of Orange County, NY and Northern New Jersey, yesterday, September 25, 2007. http://www.dpsalespro.com Lorraine is CEO and founder of Powerfull Living; an organization dedicated to enhancing business development, leadership proficiency, and personal enrichment, and host of Powerfull Living Radio on http://www.internetvoiceradio.com http://www.powerfull-living.biz (6) KUDOS Max Anderson recently had the opportunity to speak to 5th graders, in their classroom, in Sterling, Illinois. "The newspaper came out and did a front page, feature story which never hurts," he says. His recommendation to other children's book authors: "If you aren't already doing school visits, I encourage you to start. It helps to keep you fresh for your audience, to get feedback from students, and there is always the possibility of additional publicity like a newspaper story." The following link takes you to a front page story, in the regular newspaper, serving Sterling, Dixon, and Rock Falls, IL. This is the online version of the same papers: http://www.saukvalley.com/edition/daily_gazette Make sure to select the September 18 issue if you do this after the 18th. First scroll down to the second half of the front page. Then, in the pulldown menu, select "A04 - Local" for the second part and another picture. http://booksandboys.blogspot.com Francine Silverman is author of CATSKILLS ALIVE (second edition) and LONG ISLAND ALIVE, both published in 2003 by Hunter Publishing and geared to every interest. To learn more about her guidebooks and for links to hundreds of attractions on Long Island and in the Catskills, visit Fran's one-stop website at http://www.nystatetravel.com BOOK MARKETING FROM A-Z (Infinity Publishing 2005) is written by 325 paid subscribers to Book Promotion Newsletter. TALK RADIO FOR AUTHORS - Getting Interviews Across the U.S. and Canada (Infinity Publishing 2007) is an intimate look into 230 talk radio shows that welcome guests. Both books are available at http://www.buybooksontheweb.com (Category: Marketing) and at http://www.amazon.com Subscribers are entitled to a 20% discount on either book. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US. Subscribers in foreign countries who wish to purchase the books with the discount may email Michelle at michelle@infinitypublishing.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code). If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure. Mail: Infinity Publishing, 1094 New Dehaven St, Suite 100, West Conshohocken, PA 19428 ![]() Betty B's Arcana Connection by Betty Bradford Byers INNER-VIEWS WITH CELEBRITIES Short Stories Corner Poetry Corner Write On Southwest...Book Reviews by Connie Gotsch The BOOK DOCTOR Book Reviewer's Corner Public Service links And so much more! | Return Home | The BOOK DOCTOR | The BANYON NETWORK | The Banyon Buzz Newsletters | The Aton Project Newsletters | Contact Us | |
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