May's Buzz...


by: Jay Johnson

Be sure to check out:
The Aton Project Newsletters at: http://www.self-publishinghelp.com/TheAtonProjectNewsletters.html. This newsletter, by author Tony VanSluytman, has been receiving rave revues despite it not being directed to writers.
and
FREE Writing Course http://http://banyonsbookdoctor.com.
We are quite proud of the contributions of these two dedicated authors and wish for you to learn more about them.

*** Moonspinners Writer's Page (http://www.maureenmcmahon.com), the website of Maureen McMahon, has been voted one of the 101 Best Websites by Writer's Digest 2006 - specifically her Ask The Experts section, created in collaboration with fellow author Fran Silverman (http://www.maureenmcmahon.com/bookmarketing.html).

The Experts Site is composed of 150 subscribers to Fran’s newsletter, Book Promotion Newsletter (http://www.bookpromotionnewsletter.com), who answer book marketing questions at no charge.

Download: 10 Ways to Promote Your Book...

Welcome our Sponsors...

ADRdomainsPlus.com for Your Domain Names and Internet Products


GREAT rates and EXCELLENT service.

Fun Factory Education Corp.


An Educational Delight...




Screenwriting Advice Article!

You are the Box Office Smash: The Personal Screenplay
by Gordy Hoffman



Right this very second, in the heart of every struggling, undiscovered screenwriter, in the dark, hidden corner deep within, there is a voice, a clear whisper, saying one thing:

You're never gonna figure this out.

And this is not referring to the story with its gaping hole, the finale missing a payoff, the hit and miss humor, the flat title.

I'm talking about freedom. The freedom to work as a screenwriter. Compensation for a home for family and a life. The resources to wake up and ply your craft and pay the freight, without obstacle. The chance to see your writing made into pictures, to work with the industry's best, to fulfill this goal of professional screenwriter. Hollywood success.

Behind this voice is the idea that somehow, some way, you'll find the hero, or the hook, logline or pitch that will punch your golden ticket. If you could only figure out what the studio wants, if you can only get a solid bead to this game, you know you can write and execute. What is the script I should write to get an agent? What is the one that will sell? It's not that I don't know how to write, I know how to write screenplays, I just need to know what they want, even though I think I know what they want, but I don't think I have the idea that they want. Yeah.

I'm not gonna figure this out, whispers the voice.

Why this uneasiness? Does it originate within ourselves? I don't think so. But where does it come from? The daily obsession with box office grosses? The news of the seven figure deals to newbies? The endless procession of boneheadedly conceived franchises-in-waiting arriving in the theatres every Friday? People winning Academy Awards for movies you would not be caught dead writing? Recognizing an idea you came up with years ago on your couch, produced with a $130 million budget drowning in CGI?

All these things are but a few of the possible reasons why this seeds unhealthy doubt and confusion in the modern screenwriter. Tracking these forces outside us and beyond our control in an effort to trudge the path to a successful screenwriting career will prove to most to be unproductive and corrosive. Basically, trying to figure out what Hollywood wants will land us in a resentment that makes "giving up" a sane response to the very challenge which used to inspire us. In short, we cannot chase a perceived trend and remember our dreams.

You cannot look at the marketplace and find your voice. You can find ideas, trends, and inspiration there, perhaps, but you can find these things driving in traffic as well. But listening to your voice is the key to creating original, compelling stories.

Your life is your own story. You have a completely unique thread of experience. By allowing yourself to express these emotional experiences, your screenplay, your story, will be different from any other and powerful, as original as your fingerprint.

Why is it powerful? When we have the courage to be specific about what we know about living, we create an authentic world an audience recognizes as the life they are living on planet Earth. This connects your audience to your story. This connection is the foundation of the phenomena of story.

Why does story mean so much to us? We recognize the triumphs and tragedies of our lives, with all the hilarity and tears. By seeing it, we are validated and it underscores meaning and purpose to living.

If we don't use what we've collected in life in our hearts and spirits, then our story loses its authenticity and the connection the audience should make fails. They do not see themselves, and when they leave the theater, they do not call their friends. When people do not call their friends after seeing a movie, the movie bombs.

When a writer opens their person to their work, when they allow themselves to be vulnerable, to risk exposure of the secrets of their life story, they take a huge step towards creating a screenplay of substantial value, a screenplay with a greater potential of a large number of tickets sold.

This is precisely why art and commerce have remained bedfellows for thousands of years. To look at the relationship between art and commerce as adversarial or incompatible is just plain foolish. Art happens when people invest their spirits in their work without fear, and story is artful when the writing is truthful and the writer is authentic.

And what do we have to be honest about? We can only lie about what we know, and we can only tell the truth about what we know. And that is what has happened to us, our life story. This is what we share.

This is not a pitch to write "what you know." This is not about writing stories about where you work or where you live. This is about writing about what you felt. You can imagine characters and worlds and actions and speech you've never personally experienced, but if you remember to infuse your choices with your emotional and spiritual struggles and victories as a human being, your screenplay will be different in the very best sense of the word.

The question you have to answer is not what does Hollywood want today. The question is how honest of a writer do you want to be. I guarantee you can write a blockbuster, you can write a box office hit. This will happen when you find an audience. And the correct path to this crowd of people is listening to yourself. If you practice, you will develop an inner ear for who you are and what you know and you will become masterful in loading your work with your fingerprints. Writing is personal work. You are the guitar. You are the box of paint. Give of that and your audience will remember why life is good and they will talk of you.


About the Author
Winner of the Waldo Salt Screenwriting Award at the Sundance Film Festival for LOVE LIZA, Gordy Hoffman has written and directed three digital shorts for Fox Searchlight. He made his feature directorial debut with his script, A COAT OF SNOW, which world premiered at the 2005 Locarno Intl Film Festival. A COAT OF SNOW made its North American Premiere at the Arclight in Hollywood, going on to screen at the Milan Film Festival and the historic George Eastman House. Recently, the movie won the 2006 Domani Vision Award at VisionFest, held at the Tribeca Cinemas in NY. A professor at the USC School of Cinematic Arts, Gordy is the founder and judge of BlueCat Screenplay Competition. Dedicated to develop and celebrate the undiscovered screenwriter, BlueCat provides written script analysis on every script entered. In addition, Gordy acts as a script consultant for screenwriters, offering personalized feedback on their scripts through his consultation service, www.screenplaynotes.com. For more articles by Gordy on screenwriting, visit http://www.bluecatscreenplay.com.




A Radio Show for Writers and more...

A new radio show devoted to book marketing made its debut on Tuesday, March 21, 2006 on Achieve Radio, noon to 1 p.m., MST. Host Francine Silverman will talk with authors, publishers and publicists, providing listeners with a unique perspective on book promotion.

To access Book Marketing with Fran, go to http://www.achieveradio.com and click “Click to Listen” at top of page. Should you miss the show, click “Shows & Hosts” on the left and scroll down to Fran’s show and click, “More-Click Here” for the archives.

Patricia Fry, president of SPAWN (Small Publishers, Artists, and Writers Network) and author of 24 books, will be Fran’s first guest. Patricia’s latest book is The Right Way to Write, Publish and Sell Your Book (Matilija Press 2006), a comprehensive guide for hopeful and struggling authors.

Fran is author of Book Marketing from A-Z and editor publisher of Book Promotion Newsletter, http://www.bookpromotionnewsletter.com




BOOK PROMOTION NEWSLETTER
Issue 163: May 20, 2009

ISSN 1545-5599
BOOK PROMOTION NEWSLETTER
Issue 163: May 20, 2009
EDITOR: FRANCINE SILVERMAN
http://www.bookpromotionnewsletter.com
http://www.talkradioadvocate.com

Issued every other Wednesday since 2003


@@@@@@@@@@@@@@@@@@@@@


http://www.FiveStarPublications.com - Your partner in publishing since 1985
http://www.AuthorsandExperts.com - Your economical path to publicity and more.
http://www.SchoolBookings.com - Connecting authors and illustrators to schools.
http://www.KidsCanPublish.com - Where the writers & illustrators of tomorrow get published today.

Call Five Star Publications for a free consultation. 480-940-8182

@@@@@@@@@@@@@@@@@@@@@


INTRODUCTION

Carolyn Howard-Johnson, "my soul sister" is in The Big Apple (she lives in California), where she was a presenter at the National Stationery Show and sold several copies of her new book, A Retailer's Guide to Frugal In-Store Promotions (2009). We met yesterday afternoon for drinks at her hotel and I felt that we were friends for years. Carolyn is warm and personable and a dogged promoter and she taught we so many things my head was spinning. After I left her, I felt energized and rejuvenated. One nugget she taught me. Carolyn is on Twitter, which limits the number of characters in a domain. If you want to link your site to your book on Amazon, you go to http://tinyURL.com and get a shorter domain that will lead to the same place.

@@@@@@@@@@@@@@@@@@@@@


Authors Access wrote a beautiful review of my book:

http://authorsaccess.com/archives/137

Maryan Pelland wrote a another lovely review, although where she got the idea that my husband is an engineer I'll never know:

http://ontext.com/2009/05/writer-sells-writing-talk-radio-authors/

@@@@@@@@@@@@@@@@@@@@@


In This Issue:

(1) Feature Article
(2) Promotional Coups
(3) Grist for Your Mill
(4) Subscriber Seminars
(5) Progress Report
(6) Kudos


(1) FEATURE ARTICLE

How to Publicize Your Children's Book:
by Fern Reiss

How do you publicize a children's book? Many authors of children's books don't spend much time trying-but publicizing a children's book can be easier than publicizing an adult novel. Here's how to get started:

Offer a fan club
Initiate a fan club based on your children's book. Do monthly or quarterly mailings of educational material related to your book topic, or 'news' about the book or characters. You can even consider offering t-shirts, totes, and hats as part of the club's benefits; each of these can be imprinted with slogans or illustrations from the book. You can set this up easily with no monetary investment at Café Press; see http://www.cafepress.com/publishinggame to look at our example.

And don't forget the online component: Even young children are using the World-Wide Web today. A website for your fans-with information about the book, its characters, side stories about characters from the book, prologues or epilogues, a place for your fans to chat about your book-can help boost interest in your book.

Figure out a reading alternative
Sadly, not that many people attend book readings, even of children's books, unless the author is already famous. So what can you do if you're a good, but not-yet-famous writer? Design an alternative to the traditional reading. Your target audience (and their parents) will be interested in a nonfiction presentation or event just as much (or maybe more) than a reading-and you'll likely sell more books as a result.

Do an event. Do a bookstore demonstration instead of a reading. If your book features an acrobatic, design a gymnastics event; maybe you could even organize a gymnastics marathon as a charity event. If your book involves a child who cooks, put together a kids' cooking demonstration. If you have a book about animals, consider organizing a petting zoo.

Do a dramatization or a game. Children's mystery writers can create children-participation mystery programs, featuring the book's characters. Children's science fiction writers could do a presentation on how the 'fiction' in kids' science fiction is based on today's scientific reality.

Offer cameo appearances
Offer walk-on parts in your children's book. There are several ways you could do this, including:
· A lottery where the winner gets a cameo appearance (and everyone gets added to your mailing list)
· A charitable enterprise, to raise money for a cause related to the topic of your children's book
· A donation of a 'cameo' in the book to a charity auction or membership drive in an organization related to the topic of the book
Every child would consider himself lucky to be featured by name in a children's book!

Go in character
Try going on radio shows and talk shows in character - and see what kind of response you get. No one does this-but someone should. Or walk around a busy resort town dressed as a character from your children's book. Better yet, get a few kids to accompany you. Hand out promotional postcards or bookmarks with cute words of wisdom from the book. Remember-in promoting children's books, as in promoting anything else, put something useful on the back of any postcard, bookmark, or flyer you produce, so that people will keep your material.
Implement any one of these ideas-and watch your children's book sales take off.

(Interested in learning more about publicizing your children's book? Find out more at http://www.PublishingGame.com/childrenreport.htm http://www.PublishingGame.com/childrens.htm)

@@@@@@@@@@@@@@@@@@@@@


Fern Reiss is CEO of PublishingGame.com (http://www.PublishingGame.com) and http://www.Expertizing.com and the author of the books, The Publishing Game: Find an Agent in 30 Days, The Publishing Game: Bestseller in 30 Days, and The Publishing Game: Publish a Book in 30 Days as well as several other award-winning books. She also runs The Expertizing® Publicity Forum where you can pitch your book or business directly to journalists; more information at http://www.Expertizing.com/forum.htm. Sign up for her complimentary newsletter at http://www.PublishingGame.com/signup.htm

@@@@@@@@@@@@@@@@@@@@@


Talk Radio Wants You - An Intimate Guide to 700 Shows and How to Get Invited

Hot Off the Press from McFarland & Co

Get the $75 value for $67.50 by ordering from author - franalive@optonline.net

Remember - Authors and Radio Go Together Like Coffee & Cake

@@@@@@@@@@@@@@@@@@@@@


(2) PROMOTIONAL COUPS

Gerri Helms, Trust God and Buy Broccoli (Femme Osage 2007), told this tale:

I flew on Southwest Airlines this past week, from Orlando to Albuquerque. I am a frequent flyer with them. Some months back, they asked for reviews for passengers about books they read while flying. I called one of my friends and asked her to review my book, which she gladly did.

I have a little pin with the name of my book on the little flag. The flight attendant asked me if it was named for the book. I queried her, and she said it was reviewed on their website and she wondered if I had read it, was it good. When I said I was the author, you'd have thought I was a celebrity! The rest of the flight was a hoot! I only had about 5 copies in my carry on, and I autographed one for the flight attendants, and put one on my service tray. Within fifteen minutes, I sold the rest and gave out business cards to practically the entire flight! My traveling companions were so amused.

The flight attendants offered me free cocktails, gave me luggage tags, playing cards, pens, water ...
It pays to advertise. If any of your readers is interested in custom pins like this, have them go to http://wildwomenpins.com. Tell them to email Mary privately. I get them for $10 each, wholesale. I've sold a few, but give away a lot of them. It's great advertisement when people wear them.

So, I was a very popular author for a day. I've had several hits on my website since the flight!

http://www.lifecoachgerri.com

@@@@@@@@@@@@@@@@@@@@@


(3) GRIST FOR YOUR MILL

Judith & Jim (best selling authors and husband and wife Judith Sherven, PhD and Jim Sniechowski, PhD) launched their latest book The Heart of Marketing Love Your Customers and They Will Love You Back (Morgan James Publishing, May 2009) with a Gift-Giving Amazon Best Seller Campaign.

They started it May 14th and it's still going on - So you can check out their promotional format at: http://theheartofmarketing.com

@@@@@@@@@@@@@@@@@@@@@


Media trainer, author, and TV/radio personality, Cynthia Brian, has been coaching clients for over two decades on how to give "good show." If you want to learn how to think like a producer and be more effective during interviews for TV, radio, internet, and print venues, Cynthia can help you shine. She receives rave reviews from numerous authors, actors, and on-air hosts. As a courtesy to Francine Silverman's subscribers, Cynthia is offering a $20 per hour discount for any coaching services by phone, in-person, or email.

Cynthia understands media from both the producers and the authors point of view. She is a New York Times best selling author of Chicken Soup for the Gardener's Soul, The Business of Show Business, Be the Star You Are!, Miracle Moments, and her new release is Be the Star You Are! for TEENS. You can reach Cynthia at 925-377-STAR, http://www.star-style.com, or email cynthia@star-style.com
http://www.cynthiabrian.com

@@@@@@@@@@@@@@@@@@@@@


(4) SUBSCRIBER SEMINARS

Lisa Lenard-Cook will be teaching the following classes:

May 23rd . 1 – 5 pm . Re-Vision Means Re-Seeing . Ojai CA
This workshop will be held in a private home in Ojai CA. I’m keeping it small, so please email momdogkate@aol.com now to find out how to reserve your place.

June 6th . UNM Young Writers’ Conference . Albuquerque NM
Info on the second annual UNM Young Writers’ Conference, which I’ll be leading off with a class on Fictional Seeds, can be found on the UNM Continuing Ed website: http://dce.unm.edu.

June 26th-28th . What’s Your Story? Venice CA
With the Santa Barbara Writers’ Conference on hiatus, sister faculty member & playwright Dale Griffiths Stamos & I decided to fill in a little of the gap with this weekend-long writing intensive, to be held a few yards from the ocean in Venice CA. The full story on this one can be found on Dale’s stunning new website, http://www.dalegriffithsstamos.com.

July 11th – August 1st . Dream It, Write It . Online
Authorlink’s new WritersEducation website is just about ready to roll, & I’ll be teaching this four-week course to help celebrate. Info: http://www.authorlink.com.

Lisa is author of Dissonance (2003), Coyote Morning (2004), both published by UNM (University of New Mexico Press), and The Mind of Your Story (Writer's Digest Books 2008). http://www.lisalenardcook.com

@@@@@@@@@@@@@@@@@@@@@


(5) PROGRESS REPORT

Shoshanna Katzman's interview with Dr. Sherrill Sellman, host of What Women MUST Know, on the Progressive Radio Network, has been moved from May 11, 2009 to Monday, June 29th at 2 pm. http://www.whatwomenmustknow.com
http://sellman.progressiveradionetwork.org

Shoshanna is author of Qigong for Staying Young (Avery Penguin Group 2003) and co-author of Feeling Light - The Holistic Solution to Permanent Weight Loss and Wellness (Avon books 1997).
http://www.healing4u.com
http://www.qigong4everyone.com
http://www.caringwomen.com

@@@@@@@@@@@@@@@@@@@@@


G. Lloyd Helm was a guest on The Author Show with Danielle Hampson on May 7, 2009 on http://www.wnbnetworkwest.com. He was promoting his book, Design (PublishAmerica 2006), a blend of science fiction and philosophy. http://www.mouseprintspublishing.com

@@@@@@@@@@@@@@@@@@@@@


Judith Sherven and Jim Sniechowski, will be guests on the Dedan Tolbert Show on June 4, 2009 at 9:15 pm (ET) http://www.blogtalkradio.com/DedanTolbert
http://askdedan.com

Judith and Jim's latest book is The Heart of Marketing - Love Your Customers and They Will Love You Back (Morgan James Publishing)
http://www.judithandjim.com
http://www.smartweddingcouples.com

@@@@@@@@@@@@@@@@@@@@@


Betty Jo Tucker will be a guest on the Gigi Iam Show on Thursday, June 25, 2009 at 6:00 pm (PT). http://www.GigiIam.com

Betty Jo's latest book is Confessions of a Movie Addict, and Susan Sarandon: A True Maverick (Hats Off Books 2004).
http://www.BettyJoTucker.com

@@@@@@@@@@@@@@@@@@@@@


(6) KUDOS

Walter Brasch, professor of journalism at Bloomsburg University and author of 17 books, was recently honored by the Pennsylvania Press Club (PPC) and by the Society of Professional Journalists (SPJ) for writings during 2008.

His weekly column, "Wanderings," was named the best commentary in the SPJ Spotlight Awards competition, and was second in PPC competition. His 2,500 word feature, "Murder in an Alaskan Forest," was first in environmental reporting in SPJ's competition. Watler also took first in PPC's personality profile category for "A Swamp Yankee in the Last Frontier," a 2,500 word study of Geo Beach, host of the History Channel's "Tougher in Alaska" series; first for government/political reporting for a series of articles about Pennsylvania legislation, including, "Pennsylvania Politics: Resolved to Continue Bigotry" and "Squabbling Over the Pigeon Bill: Pennsylvania Legislature Won't Be Able to Soar Like Eagles Until It Shoots Down Animal Cruelty." He also took a first place award in the Social Issues category for "Mining Racism in a Pennsylvania Coal Town."

At BU, Walter is editor-in-chief of the award-winning Spectrum Magazine, produced by students in the Program in Journalism of the Department of Mass Communications.

Walter's newest book is Sinking the Ship of State: The Presidency of George W. Bush (BookSurge Publishing 2007).
http://www.walterbrasch.com

@@@@@@@@@@@@@@@@@@@@@


Rabbi Ed Weinsberg's book, Conquer Prostate Cancer: How Medicine, Faith, Love and Sex Can Renew Your Life (Health Success Media 2008), received three awards within the past couple of weeks: The Silver Nautilus Award for health books, and two Indie Book Awards for independent publishers and authors: Finalist in Health and Winner in Men’s Issues. http://www.conquerprostatecancer.com

@@@@@@@@@@@@@@@@@@@@@


Francine Silverman, P.O. Box 1333, Riverdale, New York 10471, is author of:

TALK RADIO WANTS YOU: AN INTIMATE GUIDE TO 700 SHOWS AND HOW TO GET INVITED (McFarland & Co. 2009). The $75 reference book is available from author at $67.50,

and

BOOK MARKETING FROM A-Z (Infinity Publishing 2005) written by 325 paid subscribers to Book Promotion Newsletter. http://www.amazon.com/s/ref=nb_ss_gw/102-0106967-2029708?initialSearch=1&url=search-alias%3Dstripbooks&field-keywords=Book+Marketing+from+A-Z&x=22&y=24

Subscribers are entitled to a 20% discount on the book. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US.

Subscribers in foreign countries who wish to purchase the books with the discount may email Michelle at michelle@infinitypublishing.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code).

If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure.




BOOK PROMOTION NEWSLETTER
Issue 162: May 6, 2009

ISSN 1545-5599
BOOK PROMOTION NEWSLETTER
Issue 162: May 6, 2009
EDITOR: FRANCINE SILVERMAN
http://www.bookpromotionnewsletter.com
http://www.talkradioadvocate.com

Issued every other Wednesday since 2003

INTRODUCTION


If Jackie Jones sends you an invite to join her "free" networking site called Direct Matches - http://www.directmatches.com - beware. You put in what you are interested in and get mail from people from all over. When I joined, I had mail immediately from business people asking me about my business. Then suddenly I got a notice that I could not reply to my mail unless I paid a fee. This is what I call false advertising.

-------------------------------


I am offering my new $75 book, Talk Radio Wants You: An Intimate Guide to 700 Shows and How to Get Invited (McFarland & Co. 2009), to subscribers and contributors for $67.50. If you hunger to be on the radio but don't know where to start, or are tired of searching for radio shows, this is the book for you. It gives you all the data you need before contacting a host, including two very important pieces of information that you won't find on the radio's website - the show's theme and guest criteria.

In This Issue:

(1) Feature Article
(2) Grist for Your Mill
(3) Progress Report
(4) Wonderful Websites
(5) From the Pen Of.......
(6) Kudos

(1) FEATURE ARTICLE


Six Things I Learned from Reading an Inflight Magazine
By Carolyn Howard-Johnson

It seems Jay Heinrichs, editorial director of SouthWest Airlines' inflight magazine, Spirit, is especially interested in writing--more than one might expect from his position with the magazine. The recent issue was replete with articles on writing so presumably he believes that will interest his flying public. Even his editorial is aimed at writing--books in particular. He says that it is a long-held belief in the publishing world that if a book is about Lincoln, doctors or dogs, it will fly off book shelves. He came up with a tongue in cheek title of his own, Lincoln's Dog-Training Secrets, that sports a big "Doctor Approved" shout insignia on the cover. Kind of a cute cover, too, which as we all know helps books fly off of bookstore shelves.

So what did I learn from this issue of Spirit?

#1 If you have a good article on any of Heinrichs's three preferred subjects, send him a proposal. He is--obviously--already presold on the idea! With his interest in writing, he may also be interested in articles on writing that would appeal to his audience.

#2 Heinrichs recently self-published his own book, Sniff It First and 15 Other Things I learned From my Cat (also a pretty darn good title, even lacking doctors, Lincoln and dogs!). This tells me that Heinrichs has the experience and savvy not to judge a book by the press it is printed on. He says self-publishing "gives a voice to brilliant people who otherwise couldn't publish, while allowing a guy like me, unfortunately, to do a cat book." So, he might not easily dismiss your feature story idea or your title as a gift suggestion.

#3 The value of humor. You know I believe in it or I wouldn't use Anne Louise's Humor Hint in most issues of my Sharing with Writers newsletter. It is apparent from the title (though I haven't read Heinrichs's book yet!) that he used humor. He obviously is using self-effacing humor to promote it as well.

#4 That cat books may sell darn nearly as well as dog or doctor or Lincoln books.

#5 That having a platform from which to dive will surely help sell your book. (Heinrichs's is his visibility as an editor of Spirit!) And that when you have an excellent platform, that may be the time not to give all the book's profits to a big publisher anyway. (Your platform could be your former writing, your Rolodex full of clients or whatever.)

#6 That reading when you fly can be beneficial to your writing career. That goes for this newsletter, too--or mine. Print them out. Don't skim. Read. (-:
To research departments and content of Spirit go to http://www.spiritmag.com/contact.php


Carolyn is an instructor for UCLA Extension's world-renown Writers' Program. Her book The Frugal Book Promoter: How to Do What Your Publisher Won't, is recommended reading for her classes, and was named USA Book News' "Best Professional Book 2004." It is also an Irwin Award winner. Her second book in the How To Do It Frugally series is The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success is also a USA Book News award-winner as well as the winner of the Reader View's Literary Award in the publishing category. She is the recipient of both the California Legislature's Woman of the Year in Arts and Entertainment Award and the Glendale American Business Women's Association's Woman of the Year award. http://www.HowToDoItFrugally.com.

****************************************************


(2) GRIST FOR YOUR MILL

Carolyn Howard-Johnson will speak on how editing is one of the most important parts of your book promotion with "Query Letters as Promotion: Let's Make Them Picture Perfect!" at International Conference PROMO DAY! on Saturday, May 9 at 9 am PT. The conference is broadcast from Rome, Italy so check your time conversion tables carefully to be sure you join the seminars at the right time. http://jolinsdell.tripod.com/promoday.

PROMO DAY! is an all day international online event for people in the writing industry, offering a variety of opportunities to promote their work and services. The 2009 event includes a workshop chatroom. Readers are also welcome to drop in and get to know the authors better in the online chatroom, view the video trailers or read the sample chapters on site.

"PROMO DAY came about because I was looking for opportunities to promote my books using the internet at little or no cost," says Jo Linsdell, founder and organizer of the event. After attending the Muse Online Writers Conference back in 2006, I searched the internet for similar events aimed at what to do after you've written the book and found none. I decided to fill the void and so PROMO DAY was born. PROMO DAY is a great opportunity to network with other members of the industry, take part in online workshops and promote, and best of all it's FREE".

New features for this year is the Official Blog for the event, http://promoday.blogspot.com, where everyone can keep up to date with new announcements and information regarding the event and the official PROMO DAY book, packed full of information and resources, which will be available to buy during and after the event.

Visit the website http://jolinsdell.tripod.com/promoday for more details of how you can be involved. Jo can be reached at
promoday@ymail.com

Carolyn's newest book is The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success (Red Engine Press 2007). http://www.HowToDoItFrugally.com.


Dr. Alvin Augustus Jones has a radio show on WCBQ-AM and WHNC-AM on The Paradise Radio Network. I wrote to ask him the kind of guests he likes and he wrote back "Forward review copies of all your authors regardless of topics." If you visit his website, it appears that he tends toward the spiritual and self-help, but given that all authors are invited I wouldn't take my word for it. The motto of his show is "Where World Leaders and Thinkers Come To Chat." http://www.dralvin.com

His address is: Dr. Alvin Augustus Jones, WCBQ-AM 1340, WHNC-AM 890, 1 Alvin Augustus Jones Way, Oxford, NC 27565


Diane Brandon, host of Vibrant Living on http://www.webtalkradio.net, is giving Radio Guest Training. "I decided to do it after working with guests who really could have used some training," she explains. "So many people are unaware of how they present themselves or even verbal bad habits or crutches. I've been receiving training as a host and feel even more perceptive about what hosts want to see in guest preparedness and presentation."

Here's a link to a page on my site about it:
http://www.dianebrandon.com/index_files/page0194.htm.


Valerie Connelly contributed the following:

Nightengale Press has just updated and expanded its publishing services. We are looking for more editors to join our team.

LIGHT copyediting and proofreading, to include:
1. to correct all errors in grammar, spelling, syntax and usage;
2. point out wordy paragraphs and passages to the author for revision;
3. detailed proofreading of the work to produce a near-perfect product.
MEDIUM copyediting and proofreading, to include:

1. to correct all errors in grammar, spelling and syntax and usage;
2. point out wordy paragraphs and passages and supply suggested revisions;
3. detailed proofreading of the work to produce a near-perfect product .

HEAVY copyediting and proofreading, also known as developmental editing, to include:

1. to correct all errors in grammar, spelling, syntax and usage
2. rewrite wordy paragraphs and passages as well as working with the author to bring the manuscript to its highest potential both as a literary work and as a marketable work
3. detailed proofreading of the work to produce a near-perfect product.

Ghostwriting the book, to include:

1. to write an original manuscript or rewrite the author’s original manuscript for the author to its highest potential both as a literary work and as a marketable work
2. while also providing complete accuracy in grammar, spelling, syntax and usage
3. detailed proofreading of the work to produce a near-perfect product.
To learn more about the generous pay details, please contact the publisher with your detailed resume at: publisher@nightengalepress.com


Vanecia Wills-Leufroy, host of A Woman's Spirit on Radio Sandy Springs, is doing a Challenge: What Have You Done For You Lately?
Women sign up, select a challenge for themselves from the list in the back of their head that has collected due to putting others and other things first instead of themselves. There are great rewards/PERKS! You can go to http://www.awomansspirit.com. It is a great opportunity to give to ourselves and expand as a result!
http://www.radiosandysprings.com/showpages/womansspirit.php


Melissa Zollo, an inspirational speaker, has joined forces with a new personal travel consultant and launched TRAVEL WITH MELISSA with a trip to Punta Cana in the Dominican Republic from August 1-8, 2009. You'll stay at the Natura Park beachfront hotel, secluded and surrounded by palms and natural lagoons and only a 20 minute ride from the airport.

The summer retreat, entitled "Dream Your World into Being," includes 10 hours of lectures on the Power of Imagination and the Universal Laws of Attraction. You'll learn to re-think, re-design, and re-imagine your finances, relationships, and health and how to apply the Universal Laws of Success to your own personal challenges and dreams.

The stay includes spa treatments, water aerobics, dance lessons, gym, solarium, and shopping. You have a choice of four restaurants; taxes and gratuities included.

This special offer is limited to 10 participants so book now.
The prices are:
$1650 double / $1850 single (if booked by June 1, 2009).
$1850/ double / $2050.00 single (After June 1, 2009)
Airfare is not included BUT Sharon, the Personal Travel Consultant, will be on board and book your reservations as well as all of your spa treatments.

Individual round trip airport transfers are included.

Melissa's audio programs are entitled Discover the Power of Imagination and How to Unleash the Power Within and Attract Money
http://www.presentmemory.com


TRI Studio LLC, owner of the free ezine for writers, The Fiction Flyer, http://www.tri-studio.com/ezine.html, is running a contest for writers of fiction, judged by youth book illustrator and author Kevin Collier, his author and wife, Kristen, and author and promotional guru, Carolyn Howard-Johnson.

Old Mold New Milieu challenges authors and writers to choose two characters from one of their books or works and create a flash fiction story based on several prompts provided in the contest guidelines. Winners will receive certificates and modest cash prizes, and their stories will be published in the July/August issue of The Fiction Flyer with a subscriber list of about 1,000.

The contest will be judged on the following criteria: Character strength and credibility, dialogue and short story development. The deadline for contest entries is June 30, 2009. Contest details may be viewed here: http://tri-studio.com/contestguidelines.html

****************************************************


(3) PROGRESS REPORT


Prill Boyle was the guest of Peter Murphy, host of Women are Talking Show - http://www.womenaretalkingshow.com - on April 25, 2009, on WMEL AM 1300 in Melbourne-Cocoa Beach, FL

Prill is author of Defying Gravity (Emmis Books 2005). http://www.prillboyle.com


Michael Beitler will be the guest of Stanley El, host of The American Dream on WGLS FM, the radio station of Rowan University, Glassboro, NJ, today, May 6, 2009.

Michael is host of Free Markets with Dr. Mike Beitler. http://www.mikebeitler.com and author of Rational Individualism: A Moral Argument for Limited Government & Capitalism (Practitioner Press International 2008), and Strategic Organizational Change (Practitioner Press International 2006).
http://www.mikebeitler.com


Judith Sherven and Jim Sniechowski will be the guests of Lisa Hayes, host of Relationship RX Radio on May 21, 2009 at noon (PT). http://www.blogtalkradio.com/Lisa-Hayes

The couple's latest book is The Heart of Marketing - Love Your Customers and They Will Love You Back
(Morgan James Publishing, May 2009)


Debra Clement will be the guest of Dawn McIntyre, host of A New Day with Dawn on the 7th Wave Network, on June 3, 2009. The show is currently called Boldly Beautiful but will be changed on June 1st. http://www.modavox.com/voiceamerica/vshow.aspx?sid=1443

Debra is host of Anchored in Astrology on Contact Talk Radio. http://www.contacttalkradio.com/hosts/debraclement.html

****************************************************


(4) WONDERFUL WEBSITES

Check out good book promotion tips at these sites:

http://www.absolutewrite.com/novels/book_promotion_tips.htm
http://www.fictionfactor.com/promo.html
http://www.inktreemarketing.com/PromotionSecretsITR.htm
http://www.writeandpublishyourbook.com/marketing/book-promotion/7-vital-book-promotion-tips/
http://www.go-publish-yourself.com/articles/book-marketing/rossm3.php
http://getknownbeforethebookdeal.typepad.com/my_weblog/book-promotion-tips-from-the-pros/
http://bookmarketingbuzz.com/
http://www.bookpromotiontools.com/101tips/tips01.htm

****************************************************


(5) FROM THE PEN OF.............

Postcards

Something I would also use the postcards for is to announce the arrival of my media kit. Several days prior to the mailing, I would send out a postcard that said something like: Be on the lookout for your media kit, arriving shortly! Even if the post card ended up in the circular file (and I'm sure many did) they would remember the cover of the book, and when it arrived, there would be an immediate sense of recognition. Even if the individual still had no idea what the book was about or if they even wanted to review it, they would remember it. In most cases, the announcement postcard was not the only form of advertising material they would receive from me. So again, when you're designing your marketing package, don't forget the all-important postcard. It's a vital and inexpensive part of your marketing campaign.

from.... From Book to Bestseller by Penny C. Sansevieri (Publishing Gold 2005).

****************************************************


(6) KUDOS

"I've had my best sales quarter since the first big flurry when the book came out," Gerri Helms reports. "I have been offering my book with tele-seminars at a reduced rate, but my internet sales are way up too. Must be doing something right."

A life and health coach, Gerri is author of Trust God and Buy Broccoli ((Femme Osage 2007)
http://www.lifecoachgerri.com
http://www.trustGodandbuybroccoli.com


Stephanie Chandler's blog has brought her quite a bit of media coverage. "Reporters are now using Google to find sources, so if you blog about something news-worthy, you just might get a call. This week I landed an international TV interview on Australia's version of The Today Show (details on my blog)!"

http://businessinfoguide.com/blog/?p=293

****************************************************


Francine Silverman, P.O. Box 1333, Riverdale, New York 10471, is author of:

TALK RADIO WANTS YOU: AN INTIMATE GUIDE TO 700 SHOWS AND HOW TO GET INVITED (McFarland & Co. 2009). The $75 reference book is available from author at $67.50,

and

BOOK MARKETING FROM A-Z (Infinity Publishing 2005) written by 325 paid subscribers to Book Promotion Newsletter. http://www.amazon.com/s/ref=nb_ss_gw/102-0106967-2029708?initialSearch=1&url=search-alias%3Dstripbooks&field-keywords=Book+Marketing+from+A-Z&x=22&y=24

Subscribers are entitled to a 20% discount on the book. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US.

Subscribers in foreign countries who wish to purchase the books with the discount may email Michelle at michelle@infinitypublishing.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code).

If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure.




Banyon Publishing also offers...

Betty B's Arcana Connection by Betty Bradford Byers

INNER-VIEWS WITH CELEBRITIES

Short Stories Corner

Poetry Corner

Write On Southwest...Book Reviews by Connie Gotsch

The BOOK DOCTOR

Book Reviewer's Corner

Public Service links


And so much more!






| Return Home | The BOOK DOCTOR | The BANYON NETWORK | The Banyon Buzz Newsletters | The Aton Project Newsletters | Contact Us |
 
 



Copyright © 2015, BanyonPublishing.com. All rights reserved.