More Buzz!

     
     by: Jay Johnson
     
     Be sure to check out The Aton Project Newsletters at: http://www.self-publishinghelp.com/TheAtonProjectNewsletters.html. This newsletter, by author Tony VanSluytman, has been receiving rave revues despite it not being directed to writers. In addition, we encourage you to visit The Book Doctor at: http://www.self-publishinghelp.com/TheBOOKDOCTOR.html. You'll find his articles to be a must read for writers at all levels of accomplishment. We are quite proud of the contributions of these two dedicated authors and wish for you to learn more about them.
     
     *** Moonspinners Writer's Page (http://www.maureenmcmahon.com), the website of Maureen McMahon, has been voted one of the 101 Best Websites by Writer's Digest 2006 - specifically her Ask The Experts section, created in collaboration with fellow author Fran Silverman (http://www.maureenmcmahon.com/bookmarketing.html).
     
     The Experts Site is composed of 150 subscribers to Fran’s newsletter, Book Promotion Newsletter (http://www.bookpromotionnewsletter.com), who answer book marketing questions at no charge.
     
     Download: 10 Ways to Promote Your Book...
     
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A New Radio Show...

A new radio show devoted to book marketing made its debut on Tuesday, March 21, 2006 on Achieve Radio, noon to 1 p.m., MST. Host Francine Silverman will talk with authors, publishers and publicists, providing listeners with a unique perspective on book promotion.

To access Book Marketing with Fran, go to http://www.achieveradio.com and click “Click to Listen” at top of page. Should you miss the show, click “Shows & Hosts” on the left and scroll down to Fran’s show and click, “More-Click Here” for the archives.

Patricia Fry, president of SPAWN (Small Publishers, Artists, and Writers Network) and author of 24 books, will be Fran’s first guest. Patricia’s latest book is The Right Way to Write, Publish and Sell Your Book (Matilija Press 2006), a comprehensive guide for hopeful and struggling authors.

Fran is author of Book Marketing from A-Z and editor publisher of Book Promotion Newsletter, http://www.bookpromotionnewsletter.com




BOOK PROMOTION NEWSLETTER
Issue 85: May 2006

ISSN 1545-5599
BOOK PROMOTION NEWSLETTER
Issue 85: May 24, 2006
EDITOR: FRANCINE SILVERMAN
http://www.bookpromotionnewsletter.com
http://www.nystatetravel.com

Issued every other Wednesday since 2003


In This Issue:

1) Feature Article
2) Grist for your Mill
3) Good Deeds
4) Feedback
5) Contest
6) Surprises
7) Progress Report
8) Kudos


INTRODUCTION


I have started a new venture - a Membership Club for $49.50, which includes an annual subscription to this newsletter, participation in my publicity service, and an interview on my radio show. I started by sending the news to subscribers whose renewals are due in the next three months and so far have signed up nearly a dozen authors. This service is open to all subscribers, regardless of the date of sign-up. We'll either wait until the period ends or adjust the fee accordingly.

This service officially begins July 1, 2006.

The membership idea was given to me by subscriber Anne Miller, a business person whose latest book is METAPHORICALLY SELLING (Chiron Associates 2004). http://www.annemiller.com. Since she too lives in NYC, we met for lunch where she shared some of her business savvy.

This system benefits us all. Since it's an annual fee, it eliminates much of the bookkeeping and in the long run is less expensive than the $25 fee charged every two months for the publicity service alone.

The $7.50 annual fee remains the same for those who chose not to join the Membership Club.

*******************************************


1) Feature Article

The following is an excerpt from Florrie Kichler's article, “Better Than Bookstores: Prime Channels for Selling Children's Books” originally published in the April 2006 PMA Independent.

The article was written for children's book publishers, but this excerpted section on associations can be applied to authors who write in any genre.

In essence, Florrie begins by saying how much she loves bookstores but that the key to a healthy bottom line is not relying on bookstores as the major source of income-those pesky returns will get you every time.
Stepping outside the traditional channel for selling children's books can net you big rewards in terms of both large and small nonreturnable sales. Nonreturnable - a lovely word. And what about getting paid in 30 days instead of 60, 90, or more?

Who is interested in reading my book, and . . .

What do they belong to?

The Encyclopedia of Associations (both a database and a print source) lists more than 100,000 membership organizations. Odds are excellent that at least one or two of them have a mission that would dovetail perfectly with the subject matter of any given book. Do you have a title about pets or animals? Try the ASPCA. Sports? Check the “Athletic and Sport” category. Is your children's book educational? Category (05), “Education,” may have a perfect match. If your book has a religious theme, look through the entries for “Religious” (11).
Once you have a list of prospects, how can you get their attention?

Do your homework. I can't emphasize this point enough-you need to spend the time to learn about an association's mission, structure, board of directors, and executive director. Then use this information-most of which you will be able to glean from the association's Web site-to craft a proposal that emphasizes over and over again how your book will help it and its members. In the course of writing a proposal to a large national association for one of my titles, I pointed out how my book would help it achieve its goals in terms of every single sentence in its mission statement.

What kind of offer do you make? The only limit is your imagination-and what you learned in your research about an organization. For instance, an association can use your books as:

· an incentive to get members to join or renew
· a product for its online bookstore
· a gift as part of an educational seminar
· a fundraiser

Treat the organization as your partner, not just your customer-you want it to be vested in the project so that the staff sees your book as their book and thus will continue to order year after year. Add value at little cost by including a custom cover with the organization's logo, a couple of pages in the front matter with a message from its executive director, and bookmarks that use the design for your own bookmarks but add the group's logo.

Depending on the financial structure of the deal, you can also offer to donate a percentage of book sales revenue back to the organization. For example, an offer I made to a national not-for-profit group included not only an attractive price for the association's quantity purchase but also an opportunity for individual members to purchase books and have me donate 15 percent back to the organization for each copy members bought through the association.

Of course, I took that into consideration when calculating costs, which brings me to perhaps the most important point regarding association sales, shared with me by Don Tubesing, former president of PMA:

Don't underprice. No matter how anxious you are to make the sale, remember that you have content the group needs (you have shown them specifically why they need it). Set your price high enough to include a decent profit and to allow for some negotiating room.

Among the advantages of selling to associations are no returns, reduced unit cost (because you can add their orders to your print runs), and the credibility you will gain that you can leverage to use for the next association sale.

One other caveat - allow much more time than you think you'll need. These kinds of sales can take more than a year to accomplish.
This complete article is available at:
http://www.pma-online.org/scripts/shownews.cfm?id=1311

-------------------------------


Florrie of Patria Press, Inc., is the publisher of the Young Patriots series. She can be reached at fkichler@patriapress.com. http://www.patriapress.com

*******************************************


2) GRIST FOR YOUR MILL

Subscribers Lea Schizas, Editor of "The Muse on Writing," and Carolyn Howard-Johnson, author of THE FRUGAL BOOK PROMOTER: HOW TO DO WHAT YOUR PUBLISHER WON'T (Star Publish 2004), are sponsoring a virtual writers' conference on October 9th-13th 2006 -- very possibly the first. This conference offers writers -- published or not -- who have not been to a conference for whatever reason, to mingle with some of the publishing world's personalities, to pose questions and learn from them, and to partake in many of the F~R~ E~E online workshops they will be hosting.

Bookmark this site:

http://www.freewebs.com/themuseonlinewritersconference/

and come back often to see the newest presenters and workshops. “[Subscriber] Shel Horowitz just accepted our invitation and we already have dozens of others,” the women said. “Carolyn will be presenting on both book promotion and the craft of writing, specifically 'Writing Sparkling Dialogue in 10 Easy Steps.'”

To check on the growing faculty and workshop session, go to:
http://www.freewebs.com/themuseonlinewritersconference/agenda.htm

-------------------------------


3) GOOD DEEDS

While in Washington, D.C. for the BEA (Book Expo America), Joyce Faulkner, along with Connie and Eddie Beesley (http://www.luckyenoughthebook.com) visited wounded service men and women at Walter Reed Army Medical Center and the National Naval Medical Center in Bethesda, Md.

“As far as I know, the young people we met had been hurt in Iraq, but I'm sure there might have been some from Afghanistan as well,” recalls Joyce, author of IN THE SHADOW OF SURIBACHI (2005), a literary novel about World War II, LOSING PATIENCE (2004), a collection of short fiction, and THE COMPLETE WRITER'S JOURNAL, consisting of authors' quotes, all published by Red Engine Press. “As you can imagine, it was a very moving day. Eddie and I gave them copies of our own books -- but also, I gave them copies of our journals.

“These young men and women were terribly wounded but upbeat considering the uphill battle that they are facing,” she says. “They were appreciative of our time...and of our books too. We talked to them about using the journals to record their thoughts. One fellow said that he wished he'd had one earlier. Another told me that he would use it for the exercises he must do as part of his physical therapy...all nodded solemnly when Connie or I mentioned the importance of writing about their experiences for their children. We were not the first to suggest this to them I believe...and of course, they were impressed with Eddie and embraced him and his book. Some recognized the journal as the first step in doing what Eddie has done.

“It's a small thing to do for them. I wish we could do more.”
http://www.losingpatience.com

[The contributing authors were permitted to purchase copies of the journal from the publisher at 50% off list price. Joyce says: “They are great for so many things….and they turned out beautifully....there are over 100 authors quoted....so if each author purchased 3 or 4 and shared them in their part of the country....then everyone will have 99 other people promoting their books....there is no obligation to buy any of course...I purchased 30 and gave them to the men in the hospitals.”]

*******************************************


4) FEEDBACK

Peter Bowerman disagrees with some points made in Pamela Thibodeaux's feature article, Keys to a Successful Book Signing:

“She says one month in advance,” he states. “That's just wrong. The big chain stores book appearances 2-3 months in advance, and if you wait till 30 days before, you'll likely be out of luck. Getting books in (which is why she says you need to give them 30 days) is no big deal. They can get books in in 3-4 days. It's that they book a lot of guests. Not saying it couldn't happen that you get in inside of 30 days, but to use that as your benchmark just isn't wise.

“She also says, 'Schedule during busy times,' which, of course is right, but what she doesn't say, but I've found out the hard way, is that different stores are busier during different times. What's busy for a suburban location might be very different than for an in-town location. (All this is in my new book of course (p. 173-175).”

Peter's new book is THE WELL-FED SELF-PUBLISHER (Fanove Publishing 2007).
http://www.wellfedwriter.com

*******************************************


5) CONTEST

The Contest Where Everyone Wins!

Pamela S Thibodeaux has teamed up with The Road To Romance http://www.roadtoromance.ca for a contest, and, along with three winners, ALL Entrants will receive a coupon good for 10% off RV of Tempered Hearts or Tempered Dreams!

Contest held May 15 - June 15, Enter Here:

http://www.roadtoromance.ca/contestthibodeauxmay06.htm

Pamela is author of Tempered Hearts and Tempered Dreams (Writers Exchange Epublishing Co, and ComStar Media 2005)

http://www.pamelathibodeaux.com

*******************************************


6) SURPRISES

Mary Emma Allen appeared on Concord (NH) Community TV's Book Swap Café, (Channel 22), May 12 and 19 at 7 PM to discuss her books and writing life. Mary writes books for children and adults, as well as newspaper and online columns. “The invitation to appear on community TV in NH's capital city came 'out of the blue,'" she says.
“The host found my name on a list of NH authors and artists. Just the result of consistently writing and getting one's name out there, I guess.”

-------------------------------


Patricia Lee Lewis is author of a chapbook of poems, A KIND OF YELLOW (Patchwork Farm Press 2005), and director of Patchwork Farm, a writing retreat on 100 acres in western Massachusetts. To her surprise, four English teachers from a high school in Connecticut ordered 110 copies to use in their classes; then another English teacher with an honor's class in writing had her students write papers about the poems.

Since many of the poems were about a pregnant teenager, the students could easily relate. The teacher then sent the students' papers to Patricia, who sat in her “dining room and wept,” she recalls. “They so got the poems.”

This all began because one of the four teachers is a student in one of Patricia's Wednesday workshops who commutes weekly to the Berkshires. She had planned to buy the book for her class but the other teachers soon got word and wanted their own. “That was amazing,” Patricia says. “I never could have predicted it.” http://www.writingretreats.org

*******************************************


7) PROGRESS REPORT

These are the spots I found for my clients:

Relationship experts Judith Sherven and Jim Sniechowski will be the guests of Larry Arnette on Larry's Bottom Line on May 25, 2006 at 5:10 EST. The radio show airs every Thursday, 5-6 p.m. on WAIF 883 FM in Cincinnati, Ohio. As Larry wrote to me, “I've done a ton of shows over the years on relationships...besides politics & pop culture...it's my fave topic.” http://www.larrysbottomline.com

Judith and Jim are authors of THE NEW INTIMACY: DISCOVERING THE MAGIC AT THE HEART OF YOUR DIFFERENCES (Health Communications 1997) http://www.themagicofdifferences.com, OPENING TO LOVE 365 DAYS A YEAR (Health Communications 2000), BE LOVED FOR WHO YOU REALLY ARE (St. Martin's Press 2001) and THE SMART COUPLE'S GUIDE TO THE WEDDING OF YOUR DREAMS (New World Library 2005).

-------------------------------


I had emailed Bud Bilanich about having Pamela S. Harper on his radio show. He wrote back to say he was no longer doing the show but offered to review both her book and mine for his website, at http://www.BudBilanich.com

So far, he has reviewed Pamela's book, PREVENTING STRATEGIC GRIDLOCK (Cameo Publications 2003) and wrote to her “I really like your book - full of common sense.” Pamela was very pleased and wrote Bud thanking him for giving “such a thorough review of my book.”
http://www.businessadvance.com

-------------------------------


Charles Ehin will be the guest of David Wolf on Smallbiz America Radio on August 19, 2006 at 10:30 a.m., MT. Charles is author of UNLEASHING INTELLECTUAL CAPITAL (Butterworth-Heinemann, 2000), and HIDDEN ASSETS: HARNESSING THE POWER OF INFORMAL SOCIAL NETWORKS (Springer, 2004). http://www.smallbizamerica.com

The third (non-business) book is AFTERMATH (PublishAmerica 2004), an historical autobiography that brings to life the tragic effects of the secret pact between Hitler and Stalin in August 1939. http://www.unmanagement.com

-------------------------------


Ben Martin, the Radio Reading Service Director at WVTF Public Radio Book Club, plans to use Virginia Morton's book, MARCHING THROUGH CULPEPER: A NOVEL OF CULPEPER, VIRGINIA (Edgehill Books 2000), now in its sixth printing, in its Radio Reading Service and also feature it in its Book Club recommendations. http://www.wvtf.org/bookclub.htm

http://www.edgehillbooks.com

-------------------------------


Walter Brasch was a guest of Paul Molloy Jr. last night on the Libertarian radio program Freedom Works! talking about his new book, 'UNACCEPTABLE': THE FEDERAL GOVERNMENT'S RESPONSE TO HURRICANE KATRINA (BookSurge Publishing 2006), as well as freedom of speech. http://www.thefreedomworks.org.

Walter will also be the guest of Gianni Hayes on May 31, 2006 on the loss of America's freedoms, on http://www.americanvoice.com, which airs Wednesdays, 8-10 p.m., EST.

Walter's other books are AMERICA'S UNPATRIOTIC ACTS: THE FEDERAL GOVERNMENT'S VIOLATION OF CONSTITUTIONAL AND CIVIL LIBERTIES (Peter Lang Publishers 2005), named the Outstanding General Non-Fiction Book by the Pennsylvania Press Club, SEX AND THE SINGLE BEER CAN - PROBING THE MEDIA AND AMERICAN CULTURE (Lighthouse Press 2003) and THE JOY OF SAX: AMERICA DURING THE BILL CLINTON ERA (Lighthouse Press 2001).
http://www.walterbrasch.com

*******************************************


8) KUDOS

Brad Whittington's book, LIVING WITH FRED (Broadman & Holman 2005), is a finalist for the 2006 Christy Award (http://www.christyaward.com) in the contemporary series category. WELCOME TO FRED (Broadman & Holman Publishers 2003) won the Christy Award for First Novel in 2004. The awards will be presented at a dinner in Denver on July 8, 2006. http://www.fredtexas.com

-------------------------------


Carol and Phil White, authors of LIVE YOUR ROAD TRIP DREAM (RLI Press 2004), attended the PMA/BEA Publishing University in Washington, D.C. last week, where they won the Benjamin Franklin Award for Marketing Excellence and Innovation -- the Independent Publisher's Association's highest award! “Little old one-book us!, says Carol. “I was speechless! I hadn't even prepared anything to say, as I thought that there was just no way.

“The awards ceremony was held in a large ballroom at the convention center,” relates Carol. “There were around 500 people there. A big stage was set with all the awards set out and a huge screen that announced the winners and their book covers. It looked like the Oscars!

“When the moderator started talking about 'this year one book stood out from all the others...' I knew it wasn't me; then she started talking about the 'multi-pronged marketing approach, starting with AAA,' and I went 'Oh no -- that's me!' I didn't hear another thing that she said from there on! My heart was pounding so hard I could hardly walk up there. I did manage to say a few things about how anyone can do this with a 'good book, a good marketing plan and lots of determination!'
“When I left the stage, people I don't even know (and many that I did know) were stopping me to congratulate me, take pictures, etc. It was incredible! The buzz the next day was so fun.

Carol also “had a great meeting with RVIA - Recreational Vehicle Industry Association - which is “ getting more interested in doing some joint marketing next year -- they use several spokespeople for the industry and they think we are just the right profile to represent the 'new boomer RVer'! ...Determination and follow-up, right?”

http://www.roadtripdream.com

*******************************************


Francine Silverman is author of CATSKILLS ALIVE (second edition) and LONG ISLAND ALIVE, both published in 2003 by Hunter Publishing and geared to every interest. To learn more about her guidebooks and for links to hundreds of attractions on Long Island and in the Catskills, visit Fran's one-stop website at http://www.nystatetravel.com

BOOK MARKETING FROM A-Z (Infinity Publishing 2005) is written by 325 paid subscribers to Book Promotion Newsletter and available at http://www.buybooksontheweb.com (Category: Marketing) and at http://www.amazon.com

Subscribers are entitled to a 20% discount. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US.

Subscribers in foreign countries who wish to purchase the book with the discount may email Michelle at michelle@buybooksontheweb.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code).

If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure.

Mail: Infinity Publishing, 1094 New Dehaven St, Suite 100, West Conshohocken, PA 19428




BOOK PROMOTION NEWSLETTER
Issue 86: June 7, 2006

ISSN 1545-5599
BOOK PROMOTION NEWSLETTER
Issue 86: June 7, 2006
EDITOR: FRANCINE SILVERMAN
http://www.bookpromotionnewsletter.com
http://www.nystatetravel.com

Issued every other Wednesday since 2003


@@@@@@@@@@@@@@@@@


Need a room of your own to write, think, sleep or breathe? MY RETREAT is for you ! 90 miles from NY City. Shared cottages/private units.

Clean, quiet and reasonable (mention Book Promotion Newsletter for 10% discount) http://www.myretreat.net

@@@@@@@@@@@@@@@@@


INTRODUCTION

My radio show has been given a new life. It will still be produced at Achieve Radio but Book Marketing with Fran is now also available for listening at Success Talk Radio, http://www.success-talk.com. The archives can heard on The Author's Showcase channel. The station is "Host and Guest centric" and I am busy uploading my 11 shows and photos and bios of my radio guests. Go to http://www.success-talk.com and click "Search all Channels." Scroll down to The Author's Showcase and click my show.

------------------------------------


In the last issue, I mentioned that the Common Sense Guy, Bud Bilanich, reviewed Pamela Harper's book, PREVENTING STRATEGIC GRIDLOCK (Cameo Publications 2003), and now he has reviewed BOOK MARKETING FROM A-Z. I found Bud by emailing him about interviewing Pamela on his radio show, but he wrote back saying he no longer did a radio show but would like to review our books. Not only is the review terrific but it reaches an entirely different audience - small business owners. The review is at http://www.commonsenseguy.com - Scroll down about half way.

------------------------------------


I am happy to announce that I now have 19 paid-up subscribers in my membership Club, which my husband has tagged the 49ers (since the fee is $49.50). I deeply appreciate the confidence these subscribers have shown in my publicity skills.

@@@@@@@@@@@@@@@@@


Please consider adding http://www.AuthorsandExperts.com and http://www.SchoolBookings.com to your list of resources.

These are great places for authors, experts, and speakers to connect with members of the media, those searching for speakers, and schools. Free to schools and media members and an economical resource for authors and experts.

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In This Issue:

1) Feature Article
2) Promotional Coups
3) Grist for your Mill
4) Contest
5) Misery Loves Company
6) Paradigm
7) A Good Question
8) Progress Report
9) Kudos
10) Correction


1) FEATURE ARTICLE

by Catherine Franz

Color psychology is the biggest question I receive on a regular basis. The reason being is its importance. Color is a trigger that is associated with traditions and used in marketing over the years so well that they must be honored or sales are lost. Color will also trigger reactions. It is a given. This is why you must know how to choose the right color for the right reaction at the right time. Because of a color's relevance to success in marketing, I always like to continue sharing and repeating in some cases, what colors to use and when. Here are eleven of the basic colors.

These colors work for triggers on Americans only. Every country, culture, has different representations for color. If you are even selling to the Asian culture in the United States, the colors will change. Learn the colors of whom you are selling too and sales will blossom just like a rainbow of tulips in your garden.

Quick List

Red
Red creates excitement, displays strength, is used to express s*e*x, passion, speed and danger. Use appropriately and it works extremely well.

Blue
This is the most popular color. Why? Because it builds trust, reminds people of sky gazing/dreaming. Thus, builds trust, conveys reliability, a sense of belonging, coolness (in the 1980's sense), refreshing and clean.

Yellow
We think of the sun and sunshine, its warmth, being cheerful and happy. Place it together with blue and thoughts of sitting on the beach or looking out over the ocean connect.

Orange
Orange isn't used much in marketing. On a computer screen it looses its hue. When it is clearly visible that it is orange, it conveys playfulness, triggers child-like behavior -- great in workshops if you want to take people to that place, it also conveys warmth and vibrancy.

Green
When we think of green we associate with trees and grass. This brings up associations with nature, freshness, coolness. It also means growth and abundance. Money is green and we are automatically associating green with prosperity.

Purple
Royal purple brings up pictures of royalty. Conveyed through the centuries from religion and palace decorations isn't going to change any of our associations today. Purple means spirituality and dignity as well.

Pink
Usually associated with femininity, it means soft, sweet, nurturing, and many times security. The security of motherhood and all that it represents. As females mature they sometimes lose their feminine side due to business stiffness. To bring it back in surround you with pink for a year. Pink blouse, suit, watch and household items.

White
White and black aren't really called a color but we recognize them as such. White represents pure, purity, virgin, clean, youthful and mild. This is why white backgrounds work better than black backgrounds on a website.

Black
Black can trigger representation of the dark side of things in certain situations. Usually when black is the dominant color on the page. It can also represent sophistication, elegance, mystery. Black in clothing is seductive and thus will represent the same thing in many marketing materials -- even though it is only a mindful trigger and not a voiced one.

Gold
Gold is worth more than silver or copper but not diamonds. Since we've been taught to associate gold with value, which is exactly what is triggered when we see it in marketing materials. It can seldom be used in marketing materials though because the color usually isn't duplicated well. On the Net it gets confused with yellow a lot and what yellow represents.

Silver
Silver also represents prestige just like gold. It too, is a hard color to express on the Internet or in printed materials. It sends signals of cold or scientific. This is why silver kitchen appliances sell so well. It also represents cleanness in some instances, especially kitchens. This isn't all the colors of the rainbow; they are the most important ones in marketing. Use them wisely and they will make a difference in sales -- or the type of response you are looking for.

------------------------------------


Catherine Franz is a syndicated columnist, author, radio talk show host on marketing, International speaker, and master business coach.
http://www.abundancecenter.com
http://www.LetsTalkMarketingShow.com

=========================


2) PROMOTIONAL COUPS

Military author D. Clayton Meadows II's debut novel is OF ICE AND STEEL (Leatherneck Publishing 2006), an exciting sea adventure. Following are samples of Don's best promotional efforts:

1) The wife and her online chat buddy visit different chat rooms. The chat buddy asks the wife how the book is going. She tells her that the book is looking really good and how proud she is that her hubby has finished a novel. Well, the questions start from all the others in the chat room, at which time the wife directs them to the website - http://www.oficeandsteel.com

2) My book is about submarines in the Arctic. I have a bookstore that let me put up a large paper thermometer. Over it in ice cube looking letters I have SUMMER IS HERE AND IT'S GETTING COLDER!! ASK ME HOW! At which time the clerk hands them one of my flyers. This one is really getting some attention!


3) I bought a cheap DVD player and a cheaper TV and set it up at the bookstore. The trailer for my book plays on loop mode during store hours…again, the flyers are flying off the desk.

Not bad for a rookie, huh?

=========================


3) GRIST FOR YOUR MILL

Sigrid Macdonald took these links about Publish America off the Lulu message board:

http://www.badbusinessbureau.com/reports/ripoff104646.htm

http://critters.critique.org/sting/

http://www.digitalmedievalist.com/writing/pa.html

Sigrid is an author and editor
http://sigridmacdonald.blogspot.com

------------------------------------


Judith Sherven & Jim Sniechowski will be interviewed by Alex Mandossian for a Virtual Book Tour on June 27th. If you want to be notified about this teleseminar-format book promotion, so you can see how it works, sign-up for their 2-chapter fr**ee excerpt by going to http://www.smartweddingcouples.com

=========================


4) CONTESTS

Bookpleasures.com has teamed up with bookreporter.com in promoting a weekly contest wherein once a month a novel is given away to the contestants.

More information can be found here:

http://www.bookpleasures.com/Lore2/idx/99/2042/CONTEST/article/Are_you_Interested_in_Winning_A_Book.html

=========================


5) MISERY LOVES COMPANY

Beth Roybal is author of several self-help health books, all published by Ulysses Press. The criticism she sometimes receives is that they are too “simple.”

“My strength as a writer is providing the basic information a person needs in order to deal with their health problem,” says Beth. “These books are designed for a reader who knows nothing about the condition or who becomes 'stuck' in dealing with it and needs some advice and motivation. I don't believe in spewing out masses of info - there are lots of other ways to get the down and dirty details.”

Beth's latest book is PREDIABETES WAKE-UP CALL: A PERSONAL ROAD MAP TO PREVENT DIABETES (Ulysses Press 2006).
http://www.bethroybal.com
=========================


) PARADIGM

Larry Portzline, author of BOOKSTORE TOURISM (Bookstore Junkie Press 2004) and its companion volume, THE BOOKSTORE TOURISM TRAVEL JOURNAL FOR BOOK ADDICTS ON THE GO (Bookstore Junkie Press 2005), invented the idea of bookstore tourism.

Naturally, the concept of turning independent bookstores into a tourist attraction has been picked up by several others. For example, when Terry Gilman, president of the Southern California Booksellers Association and co-owner of Mysterious Galaxy Books in San Diego, surveyed its members about where to focus its efforts, the top response was to do more to educate consumers about independent bookstores.

“We wanted to get the word out in as many ways as possible that there are independent bookstores that are unique and have something to offer, and we wanted to help to grow bookstores in our region,” Terry said. “So, we loved the idea of Bookstore Tourism and we stole it from Larry. Actually, he told us to steal it.” http://www.bookstoretourism.com

=========================


7) A GOOD QUESTION

Helen Frame is looking for an agent who handles children's books (fiction and non-fiction) (readers ages 9-15, English, Spanish, Bribri) for a book she is co-authoring. Any suggestions on where to find one?

=========================


8) PROGRESS REPORT

Shirley Cheng will advocate aide screening and monitoring for special needs students on The Rose Moore Show on June 10 at 9:00 p.m. Eastern Time (6:00 p.m. PDT).
Tune in to the live show at
http://www.alltalkradio.net/rosemoore

[Editor's Note - Rose wrote me on May 27, 2006 that she already had two people who will be calling in to ask questions during the show. “One is a grandmother whose child is DD and being abused by an aide,” and the other is an 8th grader with cerebral palsy, in a wheel chair and being neglected by his aide, she wrote. “This is one show no one will want to miss! Thank you so much for bringing Shirley to my attention.” Shirley had equally nice words about Rose. “Thanks for the connection,” said Shirley. “Rose is a very nice person and we definitely need more people like her to speak out for special needs students."]

Known as “the modern Helen Keller,” Shirley is author three books published by Lulu Press: DARING QUESTS OF MYSTICS (2005); THE REVELATIONS OF A STAR'S ENDLESS SHINE: A YOUNG WOMAN'S AUTOBIOGRAPHY OF A 20-YEAR TALE OF TRIALS AND TRIBULATIONS (2005); and DANCE WITH YOUR HEART: TALES AND POEMS THAT THE HEART TELLS (2004). http://www.shirleycheng.com

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Three subscribers were on The Universal Spiritual Connection radio show in May 2006 with host Rev. Mary Leilani Schmidt - Myrna Lou Goldbaum on May 16; Yvonne Perry on May 23; and Gigi Miner on May 30. http://www.achieveradio.com/~leilani/

Myrna is author of a how-to book, MAY I SEE YOUR HAND? PALM READING FOR FUN AND PROFIT (Woman in the Moon Publications 1997), and SOUL MATE CONNECTIONS, EVERYTHING YOU EVER WANTED TO KNOW ABOUT RELATIONSHIPS, LOVE, ROMANCE AND SOULMATES (2003) and DIARY OF A PALM READER (2004), 46 palm reading sessions taken from 1956 to 2003, both published by Infinity Publishing. http://www.myrnaloupalmistry.com

Yvonne is author of MORE THAN MEETS THE EYE (Write on! Publishing, first printing, Booksurge.com, second printing, 2005); true stories from people across the country who have communicated with loved ones on the Other Side or have died and returned to tell about it. She is also author of a self-published novel, EMAIL EPISODES: A HILARIOUS LOOK AT LIFE (2004), and five children's books. http://www.yvonneperry.net

Gigi is author of CARD SHARK (2005), a mystery, and LIGHT-OF-DAY TAROT & DREAM WORK (2004), both published by Lulu Press. http://www.lulu.com/ladyfogg

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Anne M. Fletcher will be a guest on The Good Life Show, hosted by Jesse Dylan, at 9 a.m., PST (11 a.m. CT), for 30 minutes on June 16, 2006. The show is broadcast daily coast to coast in the USA on Sirius Satellite Radio, and, in Canada, on the Chum Radio Network. http://www.tglshow.com

Anne's national best seller, THIN FOR LIFE: 10 KEYS TO SUCCESS FROM PEOPLE WHO HAVE LOST WEIGHT & KEPT IT OFF (Chapters Pub 1994) and its sequels, published by Houghton Mifflin, EATING THIN FOR LIFE (1998) and THIN FOR LIFE DAYBOOK (2003) have sold more than 500,000 copies. In 2007, Houghton Mifflin will release Anne's new book, WEIGHT LOSS CONFIDENTIAL: HOW TEENS LOST WEIGHT AND KEPT IT OFF - AND WHAT THEY WISH PARENTS KNEW.

Anne's book, SOBER FOR GOOD: NEW SOLUTIONS FOR DRINKING PROBLEMS - ADVICE FROM THOSE WHO HAVE SUCCEEDED (Houghlin Mifflin 2002), made several national bestseller lists and received acclaim in two New York Times columns by Jane Brody and in USA Today.

http://www.annemfletcher.com

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Cynthia Brian was a guest of Denise M. Stravia on The Animal World radio show this past Sunday. http://www.azcats.org/Radio%20Show.htm
Cynthia was born on a farm in Napa Valley in Northern California, where she raised chickens and sheep. Now she lives with her large family, including children and a menagerie of animals, including birds, chickens, ducks, geese, goats, turkeys, rabbits, cats, dogs, and a pot belly pig.

Cynthia has authored four books: BE THE STAR YOU ARE! 99 Gifts for Living, Loving, Laughing, and LEARNING TO MAKE A DIFFERENCE (Ten Speed Press 2001), CHICKEN SOUP FOR THE GARDENER'S SOUL (HCI 2001), THE BUSINESS OF SHOW BUSINESS (Starstyle Productions 2002), and MIRACLE MOMENTS®,” originally published in 1986 and now in its ninth printing.

Her forthcoming books are DADDY'S HANDS, MOMMY'S HEART, CHILDREN'S MEMORIES - A TRIBUE TO GREAT PARENTS, and GABBING WITH GURUS. http://www.starstyleproductions.com
http://www.cynthiabrian.com

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Stephanie Chandler was a guest of Alan Rothman's on his Business of Success Show on Success-Talk Radio on Sunday, June 4, 2006. "He also asked me about working with him on future programming and possibly collaborating on a book!" reports Stephanie. "Stephanie did a great job today on the show," reports Alan.
Stephanie is author of THE BUSINESS STARTUP CHECKLIST AND PLANNING GUIDE: Seize Your Entrepreneurial Dreams!” (Aventine) and FROM ENTREPRENEUR TO INFOPRENEUR (Wiley, coming December 2006)
http://www.businessinfoguide.com
http://www.bookloverscafe.com
http://www.stephaniechandler.com


Follow-up

Reporting on his May 22, 2006 interview with Paul Molloy on the Libertarian radio program Freedom Works! http://www.thefreedomworks.org, Walter Brasch said: “The interview was a bit more along political philosophy lines (he's a solid libertarian; I'm a social democrat). I think we each made some points and, maybe, kept the audience interested.”

Walter was on Gianni Hayes' show, "New World Order Disorder" on May 31, 2006 on http://www.theamericanvoice.com and this is what she wrote him after his appearance speaking about Hurricane Katrina and unpatriotic acts:

Walter,
You were great! Thanks so much for coming on and I will have you back on. I thoroughly enjoyed our chat, and I appreciate your knowledge. Thanks again.
Gianni

Walter's latest book is 'UNACCEPTABLE': THE FEDERAL GOVERNMENT'S RESPONSE TO HURRICANE KATRINA (BookSurge Publishing 2006). http://www.walterbrasch.com

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John Klar was invited back by Rick Stanley for a second interview on his radio show, Standing Up For America on Truth Radio, http://www.TruthRadio.com, to cover other aspects of John's book, CHRISTIAN WORDS, UNCHRISTIAN ACTIONS: GEORGE W. BUSH AND THE DESECRATION OF CHRISTIANITY IN MODERN AMERICA (WinePress Publishing 2006).

John was on his show on May 28, 2006 and Rick wrote an email to John: “I believe we are brothers in Christ in this fight against the government that has overthrown American from within...By the way, my wife was very excited about the interview, said the show as great…”

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9) KUDOS

Judith Sherven and Jim Sniechowski's latest book, THE SMART COUPLE'S GUIDE TO THE WEDDING OF YOUR DREAMS Planning Together for Less Stress and More Joy (New World Library 2005), was named Newsday Long Island's Self-Help Book of the Week
http://www.themagicofdifferences.com

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Jayne Jaudon Ferrer joins the ClubMom.com team this month as a Spirituality and Beliefs MomExpert, “an opportunity that came through [Fran's] Book Promotion Newsletter publicity program,” she says.

Jayne's fourth gift book for women, SHE OF THE RIB: WOMEN UNWRAPPED (CRM Books), a collection of poems targeted at midlife women, hits the bookstores this month. http://www.jaynejaudonferrer.com/
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The History Channel is going to air a pilot of "Psychic History" with John Holland for a potential new series.

"This is one show you really don't want to miss. There's never been anything like it on TV to date," says John.

According to the press report, the pilot "will feature John using all his psychic abilities on some of the world's most confounding mysteries. This pilot episode focuses on the haunting story at Waco, Texas where David Koresh’s religious sect of Branch Davidian’s took on the forces of the U.S. government. In this dramatic episode, Holland was flown into the area totally blindfolded, without a clue to where he was going. He's filmed as he applies his special skills to resolving the lingering mysteries of Waco: Who fired the first shot? Was it the Federal agents or one of the Branch Davidians? And were Koresh’s followers being held against their will?

"In addition to providing answers to these controversial questions, John also makes an amazing observation – that a house half way across the country from Waco was where the religious sect assembled their guns. Only the police knew this; the fact was never made public, and yet John was able to psychically step back in time and witness and experience this horrific disaster. This is the kind of stunning revelation that can turn skeptics into believers."

The pilot will air 3 times:
June 26 at 9 pm EST/PST
July 6 at 11 pm EST/PST
July 8 at 5 pm EST/PST

http://www.johnholland.com/psychichistory.htm

=========================


10) CORRECTION

I wrote the wrong web address for Floriana Hall in my notice about my May 30, 2006 radio show.
It should have been http://www.expage.com/flossiesbooknook

=========================


Francine Silverman is author of CATSKILLS ALIVE (second edition) and LONG ISLAND ALIVE, both published in 2003 by Hunter Publishing and geared to every interest. To learn more about her guidebooks and for links to hundreds of attractions on Long Island and in the Catskills, visit Fran's one-stop website at http://www.nystatetravel.com

BOOK MARKETING FROM A-Z (Infinity Publishing 2005) is written by 325 paid subscribers to Book Promotion Newsletter and available at http://www.buybooksontheweb.com (Category: Marketing) and at http://www.amazon.com

Subscribers are entitled to a 20% discount. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US.

Subscribers in foreign countries who wish to purchase the book with the discount may email Michelle at michelle@buybooksontheweb.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code).
If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure.

Mail: Infinity Publishing, 1094 New Dehaven St, Suite 100, West Conshohocken, PA 19428




BOOK PROMOTION NEWSLETTER
Issue 87: June 21, 2006

ISSN 1545-5599
BOOK PROMOTION NEWSLETTER
Issue 87: June 21, 2006
EDITOR: FRANCINE SILVERMAN
http://www.bookpromotionnewsletter.com
http://www.nystatetravel.com

Issued every other Wednesday since 2003


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NEED AN EDITOR? Sigrid Macdonald is available for copy editing. No job is too small. She can polish CVs, articles and web sites just as easily as a full-length manuscript. Visit http://sigridmacdonald.blogspot.com or write sigridmac@rogers.com

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INTRODUCTION

I will be on vacation June 30 - July 9th but the newsletter will still arrive in your mailboxes on Wednesday, July 5, 2006. I don't know if I'll have computer access so please make note that if you write me an answer will not be forthcoming immediately, as usual.


In This Issue:

1) Promotional Coups
2) Grist for Your Mill
3) Feedback
4) A Good Question
5) Progress Report
6) Kudos



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Please consider adding http://www.AuthorsandExperts.com and http://www.SchoolBookings.com to your list of resources.

These are great places for authors, experts, and speakers to connect with members of the media, those searching for speakers, and schools. Free to schools and media members and an economical resource for authors and experts.

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1) PROMOTIONAL COUPS

Theresa Jensen Lacey's multi-cultural young adult novel based on aviation, GROWING SEASON (Authorhouse 2002), is a book that appeals to all ages because of the flying scenes. When she heard about a fly-in in her town (when pilots fly into a town to network and socialize), she contacted the airport about having a signing.

“They agreed, and I sold and signed more books than I normally do in a signing session in a bookstore!” says Theresa. The airport was also celebrating its new airstrip, so she figured it would be a good place to sell books. “I was right - a LOT of people attended (more than 30,000) and tons of teens were there,” recalls Theresa. “Besides selling nearly a case of autographed books, I met the governor (and gave him a book, of course), and the 'Young Aviator's Club' (teens with aviation aspirations) have asked me to come and give a talk and signing at one of their meetings.

I have discovered that simply paying attention to what's going on around us is a good way to get our words out there!”

[Editor's note: I am delighted to report that Theresa was inspired by Book Marketing from A-Z to think about ways to tie in her novel with events happening nearby].

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Nancy Madison is author of a few romantic suspense and/or romantic comedy e-books, all published by EBooksonthe.net/BookSurge. The books and dates of paperback publishing are CLUES TO LOVE (2003), NEVER LOVE A STRANGER (2003), WHAT THE WORLD NEEDS NOW (2003) and WAIT FOR ME (2004). Nancy claims not “to know much about promoting,” but she was wise enough to recognize the importance of thinking creatively.

“Some of my best book signings haven't been in bookstores,” she says. “We've done business for years with a certain Hallmark gift shop so when I started writing, I asked the manager if they might be interested in my having a book signing there. They liked the new business I brought their shop. So far, I've had 4 book signings there, all well attended since I send out invitations to people I know, have door prizes and my husband takes home videos. We have music and refreshments and everyone has a fun time.”

Nancy also had another promotional idea involving a non-traditional venue. “Well, I have a good relationship with the shampoo lady who always washes my hair,” she says. “I offered to give her a copy of Whispers, the new romantic suspense, if she'd read it and mention it to some of her other customers. She agreed right away. I also arranged to do the same with my hairdresser. A lot of women use this saloon and my hairdresser so it should be worth the cost of a few books. ”http://www.authorsden.com/NancySMadison

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Tim Leffel notes that on my radio program, he mentioned that “reviews of your non-fiction book aren't nearly as important as you the writer setting yourself up as an expert on the subject with journalists. I sent copies of the new edition of my book out to several key writers who deal with budget travel and that has already resulted in interviews with USA Today and SmartMoney.com. Budget Travel Magazine set me up as the guest host for their online 'Trip Coach' chat session this week.
http://www.budgettravelonline.com/bt-dyn/content/article/2006/06/06/AR2006060600677.html

“A different editor at Budget Travel, who received a copy of my book, didn't like the article ideas I pitched him, but he offered me another assignment--with a nice check to follow,” Tim continues. “Forget the reviews; use your book as a powerful business card! The sales will last much longer if you're in the news long-term, rather than just appearing once on a review page.” Tim is author of THE WORLD'S CHEAPEST DESTINATIONS (Booklocker 2002) and MAKE YOUR TRAVEL DOLLARS WORTH A FORTUNE (Traveler's Tales 2006) and co-author of a business book, HIP-HOP, INC. (Thunders Mouth Press 2006).
http://www.worldscheapestdestinations.com

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Chester Campbell sent this along - about a recent TV feature that he says “came out of the blue. It just shows the value of getting your name out there. The reporter had picked up my name somewhere and stuck it in his file. When he came up with this idea, he pulled it out and called me.

Mysterious doings in a darkened room
2:20 PM PDT, May 28, 2006
If you happened to be in Nashville last Wednesday night and watched the 10 o'clock news on Channel 4, you may remember seeing my weathered face on the screen. I received a call on Monday from WSMTV feature reporter Terry Bulger asking if he could come out and do a mysterious interview. I'm game for anything, so of course I said come on. He showed up with a cameraman Tuesday evening and explained what he wanted.

Concentrating on the murder mystery angle, he turned off the lights in my office and set up a TV light behind my desk, giving an eerie look to the place as I sat at my computer and typed. Just anything, he said. They wanted the click of the keys for effect. Terry stood in the dark behind the cameraman and asked his questions about why and how I write mysteries. I have a window on my right facing the front of the house (my office is a bonus room over the garage). The photographer went outside in the dark and shot some footage of me through the window.

The piece turned out great. Terry introduced it with talk about mysterious things that go on in the night while the picture showed black and white scenes of Nashville streets beneath the lights. Then it cut to bugs swirling around a street lamp in front of my house, panning up to my image through the window. The next shot showed me typing away at the computer as Terry asked his questions.

When the interview ended, one of the news anchors told how people could meet me during a signing at the Opry Mills Mall Barnes & Noble on Saturday afternoon, June 3rd. Everywhere I go, people keep telling me they saw the piece and thought it was great. I agree. You can't buy that kind of publicity. I'm thinking about trying to put the interview on my website, if I can make it fit.”

Chester is author of The Greg McKenzie Mysteries
http://www.chesterdcampbell.com

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“After dragging my feet for years,” says Patricia Fry, “I finally did two things that have made a big difference in sales for my writing/publishing-related books. I started a publishing blog--my entries all relate to writing, publishing and book promotion. An informative, entertaining blog is an excellent way to attract customers. Read mine http://www.matilijapress.com/publishingblog

“And I have a merchant account. While this is not a new idea, it is something that many new authors procrastinate about. Does a merchant account really make a difference? It has for me. I am making sales that I would not have made without the merchant account. In fact, the increased sales have paid for the service every single month during the three years that I've had it. Not only can customers order books from my Web site using their credit cards, I can accommodate those customers who like to use their Visa or Mastercard at book festivals and seminars, as well. I use Echo/MerchantAmerica."


Patricia Fry is the president of SPAWN (Small Publishers, Artists and Writers Network) http://www.spawn.org She is the author of 24 books including, THE RIGHT WAY TO WRITE, PUBLISH AND SELL YOUR BOOK (Matilija Press 2006). http://www.matilijapress.com/rightway.html

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Need a room of your own to write, think, sleep or breathe? MY RETREAT is for you ! 90 miles from
NY City. Shared cottages/private units.

Clean, quiet and reasonable (mention Book Promotion Newsletter for 10% discount) http://www.myretreat.net

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2) GRIST FOR YOUR MILL

Yvonne Perry announces that DPPPress - http://www.dpppress.com - and DigitalPulp Publishing - www.digitalpulppublishing.com - is an ePublishing company that offers eBooks from first-time authors as well as well-established experts.

Yvonne - http://www.yvonneperry.net - recently contracted with DDP to offer her eBooks through DDP's online store - http://www.dppstore.com. As a result, a press release announcing Yvonne's eBooks also mentioned her company, Write On! Creative Writing Services.

You may read the article posted on PRWeb News Wire at http://www.prweb.com/releases/2006/6/prweb394045.htm

Yvonne also announces that authors and writers might be interested to know about PRWeb -- a fully integrated press release newswire service. Anyone may post a press release like this one about Yvonne Perry's books:

-------------------------


http://www.prweb.com/releases/2006/6/prweb394045.htm
Yvonne Perry, Freelance Writer
Web site: www.yvonneperry.net
Blog with us about writing, publishing and marketing here.
Discuss spiritual topics, near-death, suicide, euthanasia, afterlife and More Than Meets the Eye here.

-------------------------


Sending a release is on a contribution basis with the minimum being $10. The more you pay the higher ranking the PR gets.

-------------------------


Valerie Connelly is currently booking guests for the rest of 2006 on her Calling All Authors radio show on Global Talk Radio, http://www.globaltalkradio.com. She can be reached at publisher@nightengalepress.biz

-------------------------


If you enjoy "Book Promotion Newsletter" please nominate it for Writer's Digest's 101 Best Newsletters for Writers. Please send an e-mail to writersdig@fwpubs.com
with subject line, "101 Best Newsletters for Writers" and let them know what this newsletter does for you!

Many thanks. Fran

-------------------------


Pamela S Thibodeaux, author of TEMPERED HEARTS (2005) and TEMPERED DREAMS (2005), http://www.comstar-media.com, is scheduled for a chat at the Romance Studio on Friday, June 30 @ 8pm CST. http://theromancestudio.com/chat.php

http://www.pamelathibodeaux.com

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Christina Francine Whitcher talked with Judith Carruthers about the life of a writer on “Career Talk,” the radio station at Castleton State College in Vermont.
To listen, go to http://www.castleton.edu/careers/careertalk.html and scroll down to “Careers in Writing-Fiction/Non-Fiction” with Christina Whitcher.

Christina is pursuing a bachelor's of arts degree in children's literature and writing at Castleton and plans to graduate in December 2007

http://www.CFrancine.bizland.com

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In the course of sending out bios for my publicity service, I received this email from Keith Ablow, M.D. and wanted to share it with you:

“Thank you for writing me at http://www.keithablow.com I've been really late responding to e-mails because I've been busy getting ready to launch THE DR. KEITH ABLOW SHOW, my nationally syndicated television talk show. The show will help people who are struggling with relationships that are causing them pain - complicated marriages, love affairs, relationships with siblings and children, etc. If you have a story you want to share with me and would like to be considered as a guest on my new talk show, please e-mail: Liz.Frillici@drkeithtv.com or call 212.506.4338.”

Coincidentially, later in the day I was thumbing through the June 2006 issue of Good Housekeeping and discovered that Dr. Ablow is a contributing editor! His “Your Good Life” column in that issue was about getting over the anger in marriage and back to love. Who knows? If you're on his TV show, you may be the subject of one of his articles.

-------------------------


Monique Rider, author, life coach and wellness expert, is offering two nutrition courses via teleclass format (call in from anywhere!). Kefir 101 July 18th is based on her article, "A Nourishing Gift from the Ancients" - and Nutrition Know How: Shift Your Shape with Ease is a three-part series throughout July. For registration details: http://www.personaljoy.com/events.html

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3) FEEDBACK

Helen Frame asked for suggestions on finding an agent who handles children's books (fiction and non-fiction) (readers ages 9-15, English, Spanish, Bribri) for a book she is co-authoring. These three subscribers have suggestions:

Children's book author Deborah Clayman, aka Deborah da Costa, suggests that “to find agents interested in children's authors -- join the SCBWI - they will send members a list.”

Deborah is author of SNOW IN JERUSALEM (Albert Whitman 2001), and the forthcoming picture book, HANUKKAH MOON (Karben Publishing, an imprint of Lerner Publishing 2007). http://www.mdkidspage.org

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Rae Pica recommends checking out the 2006 Guide to Literary Agents, published by Writer's Digest Books.

Rae, a children's physical activity specialist, has written more than a dozen books for educators, such as TEACHABLE TRANSITIONS: 190 ACTIVITIES TO MOVE FROM MORNING CIRCLE TO THE END OF THE DAY (Gryphon House 2003), and for parents - WIGGLE, GIGGLE, SHAKE: 200 WAYS TO MOVE & LEARN (Gryphon House 2001) and YOUR ACTIVE CHILD: HOW TO BOOST PHYSICAL, EMOTIONAL & COGNITIVE DEVELOPMENT THROUGH AGE-APPROPRIATE ACTIVITY (McGraw-Hill-Contemporary Books 2003).
http://www.movingandlearning.com

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“I've been seeing the name Stephen Chudney quite a bit lately -- at least with Young Adult sales,” reports Janet Wellington. “I was in contact with him when he first started his agency and I liked him tremendously (I need to revise a children's novel and resubmit sometime!). Anyway, he is definitely selling....

http://thechudneyagency.com

Above is the link to his website....but, he's not accepting submissions right now, but his website indicates to "check back" after June 2006.

Also Ethan Ellenberg comes to mind: http://www.ethanellenberg.com

Lastly: do pass along a strong caution about "The Children's Literary Agency" (I copied and pasted in what's below to have you pass along the
warning....)

Re: children's literary agency contract

I hate to break your bubble, but Preditors and Editors gives them a STRONGLY NOT RECOMMENDED. http://www.anotherealm.com/prededitors/pealc.htm
(posted by:)
Linda Adams
The Joy of Thrillers
http://lazette.net/vision/Issue29/Thrillers.htm

Member of International Thriller Writers
http://www.hackman-adams.com
http://garridon.blogspot.com

Janet is author of BACHELOR FOR SALE (Thorndike Press 2006 large print),
SWEET ON YOU (Thorndike Press 2006 large print) and DREAMQUEST (Dorchester Love Spell 2004) http://www.janetwellington.com

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4) A GOOD QUESTION

Pamela Thiboeaux is wondering if authors who have had Net Radio Interviews (especially the 'sponsored spot' interviews) can vouch for them. She asks - “Have you actually seen an increase in book sales as a result? I've been invited to be a guest on Global Talk Radio. This is a 'sponsored' interview. The cost is only $35 but I'm wondering how effective it really is.”

Any advice?

http://www.pamelathibodeaux.com

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Christina Whitcher writes a column for her local newspaper. In a message on her answering machine, a reader told her how much she loved her article on how horses are good for children and asked if she could put copies into all the pamphlets she sends to young riders. Christina agreed as long as her name and email address appeared.

“My question to other writers is how do they handle it, and what is their policy on allowing others to distribute their writing in publications such as pamphlets? Do they usually only require a byline? Do they want their email address provided too?

http://www.CFrancine.bizland.com

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5) PROGRESS REPORT

These are the spots I found for my clients:

Both Walter Brasch and John Klar were invited on John Loeffler's Steel on Steel Radio Program on the Information Radio Network. http://www.steelonsteel.com

Walter taped a 30-minute segment on Tuesday, June 20, 2006 for broadcast on Saturday, June 24, 2006.

Walter's latest book is 'UNACCEPTABLE': THE FEDERAL GOVERNMENT'S RESPONSE TO HURRICANE KATRINA (BookSurge Publishing 2006). http://www.walterbrasch.com

John will be doing the interview on June 28, at 2:00 pm Eastern. John is author of CHRISTIAN WORDS, UNCHRISTIAN ACTIONS: GEORGE W. BUSH AND THE DESECRATION OF CHRISTIANITY IN MODERN AMERICA (WinePress Publishing 2006), available at http://www.pleasantwordbooks.com

-------------------------


Stephanie Chandler and Tricia Molloy were invited on the Growing Your Business show. http://www.alltalkradio.net

Stephanie Chandler, author of THE BUSINESS STARTUP CHECKLIST AND PLANNING GUIDE: SEIZE YOUR ENTREPRENEURIAL DREAMS! (Aventine) and FROM ENTREPRENEUR TO INFOPRENEUR (Wiley, coming December 2006) was a guest on Monday, June 19, 2006.

Prior to Stephanie's show, hosts Fred Hueston and Lyna Farkas sent out a release in which they wrote "We have reviewed [Stephanie's] book and it is loaded with useful information. Not only for the startup but also good advice for any business." http://www.StephanieChandler.com

Tricia, author of DIVINE WISDOM AT WORK: 10 UNIVERSAL PRINCIPLES OF ENLIGHTENED ENTREPRENEURS (Aha! House 2006), is scheduled for Monday, June 26, 2006 at 8:15 p.m. I'll probably receive a similar release on Tricia's appearance later in the week.

Tricia notes that she did a local half-hour radio/Internet show last month and just added the audio to her site. It’s at http://www.divinewisdomatwork.com/Articles.asp.

-------------------------


Follow-up

Cynthia Brian was on The Animal World radio show with Denise Stravia. Following is Denise's email to Cynthia after the show:

“I so much enjoyed our discussion. You absolutely must come on again. We could have chatted for full hour. I have just sent your info to our web master. I am out of town doing the Australia conference and vacation from 6/9 through 6/27. I'll check when I get back to ensure that your links are up and functioning.”

[Editor's Note - I checked and the link is there. http://www.azcats.org/Radio%20Show.htm]

-------------------------


Here's a note I received from Shirley Cheng following her interview on the Rose Moore Show. http://www.alltalkradio.net/rosemoore

“I just wanted to thank you once again for connecting us, Rose and me. I had a great time on her show this evening talking about a very serious issue. I really appreciate your help. I would not have known about what she does and her show--at least, not so soon--if it hadn't been for you. Thanks again!”

In addition to her own three books, Shirley has co-authored a new self-improvement book, 101 GREAT WAYS TO IMPROVE YOUR LIFE, VOL. 2, with some of the world's top experts and bestselling authors, including Jack Canfield, John Gray, Bob Proctor, Alan Cohen, and Richard Carlson.

The book is comprised of articles or short chapters from 101 expert authors to help you achieve a better life. http://www.shirleycheng.com

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6) KUDOS

Julia Buckley was selected to be in the Bylines 2007 Writers' Calendar. “I will be featured for my mysteries,” she explains. “I now have sold three to Midnight Ink, and the first one, THE DARK BACKWARD (Midnight Ink 2006), is available now in bookstores and at Amazon.com. Interested subscribers can find out more at http://www.juliabuckley.com”

For information on submission requirements for the Bylines 2008 Writers Desk Calendar, go to http://www.bylinescalendar.com

-------------------------


Ayn Hunt's fourth book (and first romance) was just published and is on the Fictionwise.com best seller list after only one week.

"It's entitled Contract Bride and is published by http://www.BlackVelvetSeduction.com as both an ebook (which is out now) and a paperback which will be out the middle of this month," says Ayn. "It's under my 'real' name of Ayn Amorelli (which means 'Little Lovers' in Italian LOL). It's about a confirmed bachelor who'll inherit a cool $20 million if he gets married and has a child within the year. Since it's April, that doesn't give him much time....I'm pretty excited about it."

http://www.AuthorsDen.com/aynhunt

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The BBQ Queens (in which Karen Adler is one) are busy these days. The duo were on a TV Food Network special "Grill Girls" in early June. The Queens also did a photo shoot for Southern Living Mag - for its November issue - Basil and Brie Stuffed and Smoked Turkey Breasts! The pair did an interview with Newsday which runs in mid June... AND they are in Bon Appetit Magazine in the July BBQ Issue!
http://www.BBQQueens.com
http://www.pigoutpublications.com

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Francine Silverman is author of CATSKILLS ALIVE (second edition) and LONG ISLAND ALIVE, both published in 2003 by Hunter Publishing and geared to every interest. To learn more about her guidebooks and for links to hundreds of attractions on Long Island and in the Catskills, visit Fran's one-stop website at http://www.nystatetravel.com

BOOK MARKETING FROM A-Z (Infinity Publishing 2005) is written by 325 paid subscribers to Book Promotion Newsletter and available at http://www.buybooksontheweb.com (Category: Marketing) and at http://www.amazon.com

Subscribers are entitled to a 20% discount. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US.

Subscribers in foreign countries who wish to purchase the book with the discount may email Michelle at michelle@buybooksontheweb.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code).

If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure.

Mail: Infinity Publishing, 1094 New Dehaven St, Suite 100, West Conshohocken, PA 19428




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