JUNE's Buzz...


by: Jay Johnson

Be sure to check out:
The Aton Project Newsletters at: http://www.self-publishinghelp.com/TheAtonProjectNewsletters.html. This newsletter, by author Tony VanSluytman, has been receiving rave revues despite it not being directed to writers.
and
FREE Writing Course http://http://banyonsbookdoctor.com.
We are quite proud of the contributions of these two dedicated authors and wish for you to learn more about them.

*** Moonspinners Writer's Page (http://www.maureenmcmahon.com), the website of Maureen McMahon, has been voted one of the 101 Best Websites by Writer's Digest 2006 - specifically her Ask The Experts section, created in collaboration with fellow author Fran Silverman (http://www.maureenmcmahon.com/bookmarketing.html).

The Experts Site is composed of 150 subscribers to Fran’s newsletter, Book Promotion Newsletter (http://www.bookpromotionnewsletter.com), who answer book marketing questions at no charge.

Download: 10 Ways to Promote Your Book...

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An Educational Delight...




Screenwriting Advice Article!

You are the Box Office Smash: The Personal Screenplay
by Gordy Hoffman



Right this very second, in the heart of every struggling, undiscovered screenwriter, in the dark, hidden corner deep within, there is a voice, a clear whisper, saying one thing:

You're never gonna figure this out.

And this is not referring to the story with its gaping hole, the finale missing a payoff, the hit and miss humor, the flat title.

I'm talking about freedom. The freedom to work as a screenwriter. Compensation for a home for family and a life. The resources to wake up and ply your craft and pay the freight, without obstacle. The chance to see your writing made into pictures, to work with the industry's best, to fulfill this goal of professional screenwriter. Hollywood success.

Behind this voice is the idea that somehow, some way, you'll find the hero, or the hook, logline or pitch that will punch your golden ticket. If you could only figure out what the studio wants, if you can only get a solid bead to this game, you know you can write and execute. What is the script I should write to get an agent? What is the one that will sell? It's not that I don't know how to write, I know how to write screenplays, I just need to know what they want, even though I think I know what they want, but I don't think I have the idea that they want. Yeah.

I'm not gonna figure this out, whispers the voice.

Why this uneasiness? Does it originate within ourselves? I don't think so. But where does it come from? The daily obsession with box office grosses? The news of the seven figure deals to newbies? The endless procession of boneheadedly conceived franchises-in-waiting arriving in the theatres every Friday? People winning Academy Awards for movies you would not be caught dead writing? Recognizing an idea you came up with years ago on your couch, produced with a $130 million budget drowning in CGI?

All these things are but a few of the possible reasons why this seeds unhealthy doubt and confusion in the modern screenwriter. Tracking these forces outside us and beyond our control in an effort to trudge the path to a successful screenwriting career will prove to most to be unproductive and corrosive. Basically, trying to figure out what Hollywood wants will land us in a resentment that makes "giving up" a sane response to the very challenge which used to inspire us. In short, we cannot chase a perceived trend and remember our dreams.

You cannot look at the marketplace and find your voice. You can find ideas, trends, and inspiration there, perhaps, but you can find these things driving in traffic as well. But listening to your voice is the key to creating original, compelling stories.

Your life is your own story. You have a completely unique thread of experience. By allowing yourself to express these emotional experiences, your screenplay, your story, will be different from any other and powerful, as original as your fingerprint.

Why is it powerful? When we have the courage to be specific about what we know about living, we create an authentic world an audience recognizes as the life they are living on planet Earth. This connects your audience to your story. This connection is the foundation of the phenomena of story.

Why does story mean so much to us? We recognize the triumphs and tragedies of our lives, with all the hilarity and tears. By seeing it, we are validated and it underscores meaning and purpose to living.

If we don't use what we've collected in life in our hearts and spirits, then our story loses its authenticity and the connection the audience should make fails. They do not see themselves, and when they leave the theater, they do not call their friends. When people do not call their friends after seeing a movie, the movie bombs.

When a writer opens their person to their work, when they allow themselves to be vulnerable, to risk exposure of the secrets of their life story, they take a huge step towards creating a screenplay of substantial value, a screenplay with a greater potential of a large number of tickets sold.

This is precisely why art and commerce have remained bedfellows for thousands of years. To look at the relationship between art and commerce as adversarial or incompatible is just plain foolish. Art happens when people invest their spirits in their work without fear, and story is artful when the writing is truthful and the writer is authentic.

And what do we have to be honest about? We can only lie about what we know, and we can only tell the truth about what we know. And that is what has happened to us, our life story. This is what we share.

This is not a pitch to write "what you know." This is not about writing stories about where you work or where you live. This is about writing about what you felt. You can imagine characters and worlds and actions and speech you've never personally experienced, but if you remember to infuse your choices with your emotional and spiritual struggles and victories as a human being, your screenplay will be different in the very best sense of the word.

The question you have to answer is not what does Hollywood want today. The question is how honest of a writer do you want to be. I guarantee you can write a blockbuster, you can write a box office hit. This will happen when you find an audience. And the correct path to this crowd of people is listening to yourself. If you practice, you will develop an inner ear for who you are and what you know and you will become masterful in loading your work with your fingerprints. Writing is personal work. You are the guitar. You are the box of paint. Give of that and your audience will remember why life is good and they will talk of you.


About the Author
Winner of the Waldo Salt Screenwriting Award at the Sundance Film Festival for LOVE LIZA, Gordy Hoffman has written and directed three digital shorts for Fox Searchlight. He made his feature directorial debut with his script, A COAT OF SNOW, which world premiered at the 2005 Locarno Intl Film Festival. A COAT OF SNOW made its North American Premiere at the Arclight in Hollywood, going on to screen at the Milan Film Festival and the historic George Eastman House. Recently, the movie won the 2006 Domani Vision Award at VisionFest, held at the Tribeca Cinemas in NY. A professor at the USC School of Cinematic Arts, Gordy is the founder and judge of BlueCat Screenplay Competition. Dedicated to develop and celebrate the undiscovered screenwriter, BlueCat provides written script analysis on every script entered. In addition, Gordy acts as a script consultant for screenwriters, offering personalized feedback on their scripts through his consultation service, www.screenplaynotes.com. For more articles by Gordy on screenwriting, visit http://www.bluecatscreenplay.com.




A Radio Show for Writers and more...

A new radio show devoted to book marketing made its debut on Tuesday, March 21, 2006 on Achieve Radio, noon to 1 p.m., MST. Host Francine Silverman will talk with authors, publishers and publicists, providing listeners with a unique perspective on book promotion.

To access Book Marketing with Fran, go to http://www.achieveradio.com and click “Click to Listen” at top of page. Should you miss the show, click “Shows & Hosts” on the left and scroll down to Fran’s show and click, “More-Click Here” for the archives.

Patricia Fry, president of SPAWN (Small Publishers, Artists, and Writers Network) and author of 24 books, will be Fran’s first guest. Patricia’s latest book is The Right Way to Write, Publish and Sell Your Book (Matilija Press 2006), a comprehensive guide for hopeful and struggling authors.

Fran is author of Book Marketing from A-Z and editor publisher of Book Promotion Newsletter, http://www.bookpromotionnewsletter.com




BOOK PROMOTION NEWSLETTER
Issue 165: June 17, 2009

ISSN 1545-5599
BOOK PROMOTION NEWSLETTER
Issue 165: June 17, 2009
EDITOR: FRANCINE SILVERMAN
http://www.bookpromotionnewsletter.com
http://www.talkradioadvocate.com

Issued every other Wednesday since 2003

In This Issue:

(1) Feature Article
(2) Grist for Your Mill
(3) From the Pen Of.........
(4) Progress Report
(5) Kudos

INTRODUCTION


Are you an expert in a particular field? Tai Aguierre, the host of The Ex-Pat Show, on WTBQ, an ABC affiliate, is offering experts a free 5-7 radio show to be run on the station. He tells me it can all be done on the telephone. I will be doing a show called Talk Radio Wants You and talk about how folks can use radio to promote their products and services. For information, see
http://www.taicoproductions.com/original_show.asp

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Our own Patricia Fry wrote a beautiful review of Talk Radio Wants You. She made a good suggestion given the hefty price: Buy the book through your writers' club and share with all members on a loan basis.
http://www.spawn.org/books/books_mark_radio.htm

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I interviewed Meria Heller (pronounced like Maria), host of The Meria Show, on my radio show and asked if she is still reviewing books. She said yes and that she prefers politics, health and spirituality (no fiction). Please visit her site at http://www.meria.net if you write books in those categories and want your book reviewed. Meria's email is meria@meria.net

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Finally, I am looking for venues for speaking engagements. I contacted the Kiwanis, Rotary, Knights of Columbus and Lion's Club but only heard back from my local Kiwanis who wrote that he was forwarding my email to the person who arranges speakers. So far, I haven't heard from anyone. I don't know if because it's summer, my subject (talk radio), or I am just impatient. I joined the Charli Jane Speakers Network and everyone there has been terrific. Every Tuesday, members can ask Wendi O'Neill a question and I've contacted some members and spoke to them.

I am looking for your suggestions since I know many of you speak publicly. Your advice and comments are gratefully accepted.

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http://www.FiveStarPublications.com - Your partner in publishing since 1985
http://www.AuthorsandExperts.com - Your economical path to publicity and more.
http://www.SchoolBookings.com - Connecting authors and illustrators to schools.
http://www.KidsCanPublish.com - Where the writers & illustrators of tomorrow get published today.

Call Five Star Publications for a free consultation. 480-940-8182

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(1) FEATURE ARTICLE

The Boomerang Publicity Effect
by Fern Reiss

Not long ago, I received email from a top literary agent informing me that my Publishing Game books are going to be featured in her forthcoming book-which is already a bookclub selection and will be displayed in a Barnes and Noble endcap for two months. Will this help my own book sales? You bet. And being mentioned in other people's books is just one way to generate attention for your own book. Here are a few more:

Write a series. Writing one book is good, but writing a series is always better. If you can figure out a way to slice and dice your topic, you can come out with a series of books on the same topic-thus enhancing your credibility. And the more shelf space you have in a bookstore, the more people are prepared to believe in your expertise. When someone goes to a bookstore, and of the ten books on the publishing shelf, three are my Publishing Game books-which book do you think they're most likely to buy?

Get good endorsements. Find a few key people who are well known in your topic area and ask if they'll consider writing you an endorsement. Endorsements can be useful on book jackets-they definitely sell books. And they can also be useful on websites, and in marketing materials. It's much easier to get endorsements than people think-I've gotten endorsements from renowned writers to famous politicians.
Endorse other people's books. Other writers are often very hesitant to ask me if I will endorse their books. But I'm happy to endorse books (if I think they're well written and fill a need) because my endorsement on the back of your book also helps my book sales. So be open to endorsing others' books-and look for opportunities to do so.

Try for mentions in other books. Nonfiction books in particular often have extensive bibliographies or resource sections. Try to get your book mentioned in as many of these as possible. The more times people read about your book, particularly in another book they've enjoyed, the more likely they are to seek out your book.

Get website mentions. Don't stop at mentions in books. Try for mentions in listserves, blogs, and websites. The more your book is mentioned, the more it will be remembered and possibly purchased. And the more your book's website is linked to, the more highly it will place in search engine results, thereby making it easier for other people to find. So don't neglect this valuable, non-book arena.
Boomerang publicity can be one of the easiest-and most effective-means of publicity. So start making your own list of valuable places for your book to be mentioned. And if you see my Publishing Game books mentioned in the Barnes and Noble endcaps next month, be sure to let me know.

Fern Reiss is CEO of PublishingGame.com, offering books, workshops, and consulting on how to get a literary agent, publish, and promote a book. She is also CEO of Expertizing.com, teaching people how to get more media attention for themselves and their business; in the past six months, she's been quoted in over 100 publications from the NY Times to Wall Street Week. Sign up at http://www.PublishingGame.com/signup.htm, http://www.PublishingGame.com/worshops.htm for her complimentary monthly email newsletter on how to get more media attention for yourself, your book, and your business.

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(2) GRIST FOR YOUR MILL

Lillian Cauldwell sent me the following from Sally Shields, host of Blurb.
Email: sally@theDILRules.com
http://www.blogtalkradio.com/Blurb
"I am the co-host of a Blog Talk Radio book show for authors that broadcasts live every Wednesday at 9pm, E.T. We are looking for authors in all genres that are prepared to create a 3 minute blurb about their book. We air 5 blurbs and each week we choose the best one and feature them live the following show, honoring them with book of the week honors."


Richard Laermer is launching a service to help people gain fame. The description is: "How To Fame means gaining Pragmatic Notoriety™: Getting known for all the right reasons and becoming a true go-to person. How To Fame will bring you a sense of 'Faming' that you can use to get to where you want to be, because to be famous now means to be consistent, on, and always remembered."
Richard reports that "Response has been off-the-charts and I am darn excited!"
http://www.howtofame.com/details.html

Last month Richard did an interview with CNN where he talked about Fame.
http://www.howtofame.com/job-hunting-on-social-media.html

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Talk Radio Wants You - An Intimate Guide to 700 Shows and How to Get Invited

Hot Off the Press from McFarland & Co

Get the $75 value for $67.50 by ordering from author - franalive@optonline.net

Remember - Authors and Radio Go Together Like Coffee & Cake

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(3) FROM THE PEN OF.............

Special Events: Perhaps your publisher has connections with leaders of organizations who hold large-scale events where you could speak or where a special book reception could be held. Book industry events, media gatherings, pastor's meetings, and church rallies all may be potential areas to think about when putting together your strategic plan with the publisher.

from The Making of a Christian Bestseller (Faith Walk Publishing 2006) by Ann Byle

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(4) PROGRESS REPORT

These are the radio spots I found for my clients:

Sallie Felton was the guest of Peter Murphy, host of Women are Talking Show - http://www.womenaretalkingshow.com - on May 30, 2009, on WMEL AM 1300in Melbourne-Cocoa Beach, FL. She and Judith (Sherven) and Jim (Sniechowski) were also guests of Sharon Sayler, host of Beyond Lip Service, on http://www.blogtalkradio.com/BeyondLipService

Sallie is host of A Fresh Start with Sallie Felton, broadcast live in Seattle on 106.9 FM HD Channel 3 and on the Internet and co-author of the ebook, Clutter Free & Clear: Take Charge of Your Time and Space!! A How-to Book to Simplify Your Life.

http://www.salliefeltonlifecoach.com


Judith and Jim's latest book is The Heart of Marketing - Love Your Customers and They Will Love You Back (Morgan James Publishing).
http://www.judithandjim.com




Debra Clement will be the guest of Mona Magick, host of Mystick Journey Show, on July 19 at 7 p.m.
http://www.blogtalkradio.com/search/mystick/
http://www.monamagick.com

Debra is host of Anchored in Astrology on Contact Talk Radio. http://www.contacttalkradio.com/hosts/debraclement.html
http://www.anchoredinastrology.com.

Four clients, Tina Rowe, Alycia Ripley, Heather Cariou and Kevin Coolidge will be guests of Barry Eva, host of A Book and a Chat at http://www.blogtalkradio.com/Across-the-Pond:

Aug 1 at 11 a.m. (ET): Tina is author of Alysa of the Fields (Booklocker 2006) and the Trail Folk of Xunar-kun. http://www.tinahowe.com

Aug 11 at 6:30 p.m. (ET): Alycia is author of Traveling with an Eggplant (Trafford 2005). http://www.alyciaripley.com

Aug 20 at 6:30 p.m. (ET): Heather is author of Sixtyfive Roses (McArthur & Co Publishing 2008), a memoir of her sister's Cystic Fibrosis, and is acting as co-producer with Eva Longoria on the film version of "Sixtyfive Roses." http://www.sixtyfiverosesthebook.com

September 8 at 6:30 p.m. (ET): Kevin is author of Hobo Finds A Home (Edgecliff Press 2008), his first children's book.

Dr. Michael Beitler was a guest on The Rod Eccles Show on Blog Talk Radio, on Monday, June 8, 2009. http://www.rodeccles.com

Michael is host of Free Markets with Dr. Mike Beitler and author of Rational Individualism: A Moral Argument for Limited Government & Capitalism (Practitioner Press International 2008), and Strategic Organizational Change (Practitioner Press International 2006). http://www.mikebeitler.com
http://www.mikebeitler.com/freemarkets.html

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(5) KUDOS

Floriana Hall has been busy being a caregiver for her husband who had a stroke and fell and cracked his ribs, and she is scheduled for cataract surgery June 18 (seeing double). Through it all, she "thought of a way to help sales of my twelve books." She purchased an Alumni Directory of her Alma Mater, Cuyahoga Falls High School in Ohio, where she inducted years ago as a Distinguished Alumni. There is something to be said about growing up in a small town, where a local author is a celebrity, and Flossie's high school has recognized her accomplishments in a big way:

LOCAL AUTHOR Floriana Hall, a June 1945 Distinguished Alumni of Cuyahoga Falls High School presents
WHOLESOME NONFICTION BOOKS

AND INSPIRATIONAL POETRY BOOKS

NONFICTION:
1. THE ADVENTURES OF FLOSSIE, ROBBIE, AND JUNEY During the Great Depression - Children's book about coping with life During The Great Depression - 3rd grade up.

ORDER FROM http://www.booksurge.com or http://www.amazon.com

2. FRANCIS, NOT THE SAINT- mesmerizing account of a family overcoming adversity during The Great Depression and World War II - a father juggling three families. This book takes place in Pittsburgh, Pa., Akron and Cuyahoga Falls, Ohio, Published in 2008, it is a trip down memory lane and very exciting.

ORDER FROM: http://www.booksurge.com or http://www.booksofexcellence.com or http://www.amazon.com

Review:
Wonderful True Story!, August 10, 2008

By wyzgirl514 - See all my reviews
"Francis, Not the Saint" is an intriguing story about the author's life growing up during The Great Depression. It will be hard to put the book down once you start reading it - it is very, very interesting! The fact that it's a true story makes it a wonderful read and helps one realize how fortunate they are to have a normal life growing up! Her father was far from being a saint and struggled with many issues. Her mother tried to keep the family strong during all the adversity. Buy a copy today - you won't be disappointed.

INSPIRATIONAL POETRY

3. GATHERING GRACES - Inspirational winning poetry by Floriana Hall - Published in 2008
ORDER FROM Floriana at 330-928-8492 or HAFLORIA@sbcglobal.net or from http://www.cyberwit.net

4. HEARTS ON THE MEND - saving lives - ten stories.
ORDER from http://www.publishamerica.com

5. OUT OF THE ORDINARY SHORT STORIES - Angel Happening and God-Incidences
ORDER FROM http://www.authorhouse.com
Websites: http://www.alongstoryshort.net/FlorianaHall.html
Poetry lessons: http://www.lsswritingschool.com under
YOU, ME, AND POETRY.

Floriana Hall is also the founder and coordinator of THE POET'S NOOK at Cuyahoga Falls Library the second Wednesday of every month at 2 PM. She has put together and edited four of their books, the latest being VOICES IN VERSE, Weaving Words, a compilation of twenty member poet's creations, including some of her own. She is trying to preserve the art of poetry and holds a children's poetry contest every April.
http://www.amazon.com

Editors of the new literary journal Dash chose Carolyn Howard-Johnson's poem "Long Before They Closed the Napster Down" for their just-published spring edition. The new book is sponsored by the Creative Writing Club and the Department of English, Comparative Literature and Linguistics at California State University, Fullerton. Learn more about the Dash Literary Journal at http://www.dashliteraryjournal.com.

http://carolynhowardjohnson.com

Celeste Terry's book, Transforming Non-Profits For Relevancy in Challenging Times (2008), was purchased by the Cleveland Foundation's Foundation Center Library and is now available in their library, she reports. "There are only 5 Foundation Center Libraries in the U.S. and Cleveland is one. They are working on some promo stuff for me. So, I am a 'for real' authoress - my book is in someone's library!"

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Francine Silverman, P.O. Box 1333, Riverdale, New York 10471, is author of:

TALK RADIO WANTS YOU: AN INTIMATE GUIDE TO 700 SHOWS AND HOW TO GET INVITED (McFarland & Co. 2009). The $75 reference book is available from author at $67.50,

and

BOOK MARKETING FROM A-Z (Infinity Publishing 2005) written by 325 paid subscribers to Book Promotion Newsletter. http://www.amazon.com/s/ref=nb_ss_gw/102-0106967-2029708?initialSearch=1&url=search-alias%3Dstripbooks&field-keywords=Book+Marketing+from+A-Z&x=22&y=24

Subscribers are entitled to a 20% discount on the book. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US.

Subscribers in foreign countries who wish to purchase the books with the discount may email Michelle at michelle@infinitypublishing.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code).

If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure.




BOOK PROMOTION NEWSLETTER
Issue 164: JUNE 3, 2009

ISSN 1545-5599
BOOK PROMOTION NEWSLETTER
Issue 164: June 3, 2009
EDITOR: FRANCINE SILVERMAN
http://www.bookpromotionnewsletter.com
http://www.talkradioadvocate.com

Issued every other Wednesday since 2003


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http://www.FiveStarPublications.com - Your partner in publishing since 1985
http://www.AuthorsandExperts.com - Your economical path to publicity and more.
http://www.SchoolBookings.com - Connecting authors and illustrators to schools.
http://www.KidsCanPublish.com - Where the writers & illustrators of tomorrow get published today.

Call Five Star Publications for a free consultation. 480-940-8182

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In This Issue:

(1) Feature Article
(2) Grist for your mill
(3) Progress Report
(4) From the Pen Of.........
(5) Wonderful Websites
(6) Kudos


(1) FEATURE ARTICLE


Build a Killer Media List

By Rick Frishman


Media lists are databases that contain the names of media contacts that can promote your book and information about them. Build large, comprehensive lists in terms of both the number of contacts you include and the information you record about them. Add entries for anyone who could conceivably help promote your book because the least likely contact might be the one who latches onto your book and does the most to publicize it.

At a minimum, your media list should include each contact's:

* Name
* Employer or business
* Work address
* E-mail address
* Telephone numbers
* Job title
* Specialty areas or interests
* Credits

In a media list, the more information you collect, the better. Additional information can help you break the ice with contacts, warm them up, or help you to become a more valuable resource. This information includes:

* How you got their names
* How and where you met
* Common friends, associates, experiences, hobbies, and interests

On the entry for each contact, note the projects you pitched him or her, the dates, when you last spoke, and the specific outcome. Also list anything you sent the contact and how you sent it so you don't duplicate the effort.

Study the media to discover who's covering your field and related areas. Check out writers, reporters, editors, radio and TV producers, publicists, and interesting individuals such as experts or authorities in similar or allied fields. Research these individuals by reading their stories and watching or listening to their programs; then add their names and information to your media list.

Contact local newspapers and magazines, radio and TV stations, and online publications to get the names of those who cover areas that could help promote your book. Collect business cards from everyone you meet, and add entries to your list for those in the media.

Subscribe to Internet services that provide names and information on media contacts. Books that list media contacts quickly fall out of date because so many people in the media are on the move. Although Internet services, which are updated frequently, may be more reliable, verify all information that they provide before making contact.

Internet services that furnish media contact information include:

* Bacon's MediaLists Online-www.medialistsonline.com
* MediaMap Online-www.mediamaponline.com
* Online Public Relations-www.online-pr.com
* BurrellesLuce-www.burrellesluce.com

Since the turnover is so great, update your entire media list regularly-at least every three months. As soon as you hear about a change, update your list. Keeping your media list current is essential in order to reach contacts when you need them. Otherwise, you may end up wasting time and energy trying to connect with people who are no longer at their old jobs.

An easy way to check whether information on your list is current is to send a postcard to each contact. Make sure to include a return address, and when cards are returned undelivered, delete those entries from your list.

To more sharply focus aspects of your campaign, prioritize the entries in your list. Create three separate categories.


Rick is founder of Planned Television Arts, among the leading book publicists in America, and is co-author of eight books, including Where's Your Wow? 16 Ways to Make Your Competitors Wish They Were You! (McGraw Hill 2008). http://www.rickfrishman.com

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Talk Radio Wants You - An Intimate Guide to 700 Shows and How to Get Invited

Hot Off the Press from McFarland & Co

Get the $75 value for $67.50 by ordering from author - franalive@optonline.net

Remember - Authors and Radio Go Together Like Coffee & Cake

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(2) GRIST FOR YOUR MILL


Remember Grandpa on Father's Day
Arlene Uslander's book, That's What Grandparents Are For (Peel Productions) was a big success with grandmothers for Mother's Day. For any of you who don't have the book and are trying to think of a present for "Grandpa" or "Papa" or "Bumpy" for Father's Day, this charming hardcover book has verses and illustrations of grandfathers and grandchildren having happy times together -- fishing, flying kites, talking about the moon, the sun, and the stars, watering the plants, camping, building a snowman, and just plain loving each other.

For information, e-mail Arlene at arleneuslander@gmail.com. Mention that you are a Book Promotion subscriber for a one-time 10 % discount. If you would like the book autographed, tell Arlene to whom, and what you would like her to say.


I had written to Kim Smith, host of Introducing Writers! on Blog Talk Radio. I am including her response here because I couldn't possibly send her the bios of all of my 175 clients! So, if you are interested in being on her show, Kim's email is pubd2b@yahoo.com. Tell her you read about her in this newsletter.

"Hi Fran, I am not really picky about what they write, and have hosted non fic as well as fic. Historical, romance, horror, suspense, christian, erotica, I have hosted them all. I would be interested in hosting some of them, if you have a need. I also have promo packages if they want a bit more than just the show; see http://www.mkimsmith.com/introducingwriters/index.html but they are under no obligation to do more if they are unable or unwilling." Kim is author of Avenging Angel, a Shannon Wallace mystery (Red Rose Publishing 2008). and a A Will to Love (June 11, 2009).


Frankie Picasso and her partner, Kelly Wallace, offer both fiction and non-fiction authors low-price book marketing packages. Both authors and radio hosts, the women realize that many authors are too busy writing to devote to promotion and, keeping the economy in mind, have kept their fees reasonable. More information is at
http://www.authorautobahn.webs.com

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(3) PROGRESS REPORT

These are the spots I found for my clients:


Celeste Terry was the guest of Danielle Hampson on Mind Your BIZness on Friday, May 29, 2009. http://www.MindYourBizness.com

Celeste is the Assistant Executive Director of the United Black Fund of Greater Cleveland, Inc., author of Transforming Non-Profits For Relevancy in Challenging Times (2008) and host of Demystifying Non-Profits on www.globaltalkradio.com.


Three clients are scheduled to be the guest of H. Les Brown on Midlife Matters - Frankie Picasso on June 4, 2009; Judith and Jim on June 18, 2009 and Lorraine Edey on June 25, 2009. http://www.blogtalkradio.com/midlife

Lorraine will also be the guest of Dedan Tolbert, host of the Dedad Tolbert Show on June 10, 2009, http://www.blogtalkradio.com/DedanTolbert
http://askdedan.com, and of Anjuelle Floyd, host of Book Talk, Creativity and Family Matters on July 18, 2009. http://www.blogtalkradio.com/anjuellefloyd


Frankie is the author of Midlife Mojo - How to Avoid Midlife Crisis and Emerge as your True Self (iUniverse 2008) and host of Midlife Mojo Radio on http://www.blogtalkradio.com/midlifemojo
http://www.instituteforquantumliving.com

Judith Sherven and Jim Sniechowski's latest book is The Heart of Marketing - Love Your Customers and They Will Love You Back (Morgan James Publishing)
http://www.judithandjim.com
http://www.smartweddingcouples.com

Lorraine is co-author of Wake Up Women Be Happy, Healthy and Wealthy (Global Partnership 2008)
http://www.selfgrowth.com/experts/lorraine_edey.html

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(4) FROM THE PEN OF..........

Keep A Hot File

When I hear or read about a potential market for one of my books, I make a note and slip it into my promotional hot file. One day a week (usually on Sunday) I address these ideas. That's the day that I might send press releases using a fresh promotional angle to a new list of appropriate newsletters or to newspapers in a specific region. I might target two or three dozen libraries with information about my latest book. Or I may contact several writing web site hosts and ask to be interviewed.

From The Right Way to Write, Publish and Sell Your Book (Matilija Press 2006) by Patricia Fry

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(5) WONDERFUL WEBSITES

For those of you on Twitter -

http://www.tweetbeep.com is like Google Alerts. Put in your keywords and receive alerts containing those words.


For wonderful book marketing articles:

Go to:
Patricia Fry's http://www.matiljapress.com and click "Articles."
Phyllis Zimbler Miller's site, http://www.millermosaicllc.com. and click "Book Marketing Articles."

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(6) KUDOS

Shirley Cheng's story regarding parental rights in children's medical care is featured on CNN:
http://www.cnn.com/2009/HEALTH/05/27/parents.medical.custody/index.html

Shirley has written several books. Her latest books were written with such highly acclaimed experts as Dr. Wayne Dyer, Tony Robbins, and Brian Tracy: Wake Up...Live the Life You Love: Finding Your Life's Passion, Second Edition (2007) and she is co-author of 101 Great Ways to Improve Your Life, Volume 2 (Self Improvement Online Inc. 2006), along with leading experts Jack Canfield, John Gray, Richard Carlson, Alan Cohen, Bob Proctor, et al.
http://www.shirleycheng.com

DJ Ice, Professional name Rev. Dr.Leigh Foster, Business Owner of Foster's Forum and The Pawz Cauze Show, has been recognized by Cambridge Who's Who for showing dedication, leadership and excellence in all aspects of business management.

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Francine Silverman, P.O. Box 1333, Riverdale, New York 10471, is author of:

TALK RADIO WANTS YOU: AN INTIMATE GUIDE TO 700 SHOWS AND HOW TO GET INVITED (McFarland & Co. 2009). The $75 reference book is available from author at $67.50,

and

BOOK MARKETING FROM A-Z (Infinity Publishing 2005) written by 325 paid subscribers to Book Promotion Newsletter. http://www.amazon.com/s/ref=nb_ss_gw/102-0106967-2029708?initialSearch=1&url=search-alias%3Dstripbooks&field-keywords=Book+Marketing+from+A-Z&x=22&y=24

Subscribers are entitled to a 20% discount on the book. Contact Fran at franalive@optonline.net for code. The publisher's toll free number does not work outside the continental US and orders cannot be processed from its website for shipping outside the US.

Subscribers in foreign countries who wish to purchase the books with the discount may email Michelle at michelle@infinitypublishing.com or fax an order (610/941-9959). She will provide confirmation that your order has been received and will be processed promptly. When using these options subscribers should put everything to Michelle's attention and reference the Promotional Code (contact Fran for code).

If emailing Michelle, DO NOT put your credit card number in any email correspondence as this is not secure.




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